Победители категории Media Lions
GrandPrix
WHY WAIT UNTIL IT'S TOO LATE?
WHY WAIT UNTIL IT'S TOO LATE? WHY WAIT UNTIL IT'S TOO LATE?
Advertiser : FUNERAL INSURANCE COMPANY DELA Product : DELA BRAND Entrant : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : WHY WAIT UNTIL IT'S TOO LATE? Advertiser/Client : FUNERAL INSURANCE COMPANY DELA Product/Service : DELA BRAND Entrant Company : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Advertising Agency : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Media Agency : MEDIAVALUE Eindhoven, THE NETHERLANDS Media Agency 2 : FRESH FRUIT DIGITAL Eindhoven, THE NETHERLANDS
Name Company Position Bas Welling Wefilm Producer Roel Welling Wefilm Director Hans Veldhorst Ogilvy And Mather Amsterdam Strategy Director Brenda Bentz Van Den Berg Ogilvy And Mather Amsterdam Agency Producer Zilla Smith Ogilvy And Mather Amsterdam Account Manager Bas Derks Ogilvy And Mather Amsterdam Designer Bart Te Riele Ogilvy And Mather Amsterdam Art Director Piebe Piebenga Ogilvy And Mather Amsterdam Copywriter Darre Van Dijk Ogilvy And Mather Amsterdam Art Director Piebe Piebenga Ogilvy And Mather Amsterdam Creative Director Darre Van Dijk Ogilvy And Mather Amsterdam Executive Creative Director
Gold
BACK TO VINYL - THE OFFICE TURNTABLE
BACK TO VINYL - THE OFFICE TURNTABLE
Advertiser : KONTOR RECORDS Product : KONTOR RECORDS Entrant : OGILVYACTION DГјsseldorf , GERMANY Type of Entry : Use of Media Category : Best Use of Audio Title : BACK TO VINYL - THE OFFICE TURNTABLE Advertiser/Client : KONTOR RECORDS Product/Service : KONTOR RECORDS Entrant Company : OGILVYACTION DГјsseldorf, GERMANY Advertising Agency : OGILVYACTION DГјsseldorf, GERMANY Advertising Agency 2 : OGILVYONE DГјsseldorf, GERMANY
Name Company Position Stephan Vogel OgilvyOne Chief Creative Officer Martin Seele OgilvyAction Executive Creative Director/Copywriter Tobias Von Aesch OgilvyAction Art Director Uwe Jakob OgilvyOne Executive Creative Director Klaus-Martin Michaelis OgilvyOne Art Director Jens Steffen OgilvyOne Technical Director Daniel Siegel OgilvyOne Creative Assistant Esra Bueyuekdoganay OgilvyOne Creative Assistant Annika Hake OgilvyAction Account Manager Hanna Von Schultz OgilvyAction Head of Project Management Toma Soare OgilvyAction Awards Coordinator Matthias Rewig NHB Audio Video Support Mike Bayfield OgilvyAction Copywriter
POTABLE WATER GENERATOR
POTABLE WATER GENERATOR
Advertiser : THE UNIVERSITY OF ENGINEERING AND TECHNOLOGY Product : ADMISSIONS 2013 Entrant : MEDIA CONNECTION BPN Lima, PERU Type of Entry : Use of Media Category : Best Use of Outdoor Title : POTABLE WATER GENERATOR Advertiser/Client : THE UNIVERSITY OF ENGINEERING AND TECHNOLOGY Product/Service : ADMISSIONS 2013 Entrant Company : MEDIA CONNECTION BPN Lima, PERU Advertising Agency : MEDIA CONNECTION BPN Lima, PERU Advertising Agency 2 : MAYO DRAFTFCB Lima, PERU Media Agency : MEDIA CONNECTION BPN Lima, PERU
Name Company Position Juan Christmann All Awards Consultant Rafael Gutierrez Media Connection / BPN Media Planner Jessica Arismendiz Media Connection / BPN Media Supervisor Gloria Herrera Media Connection / BPN General Manager Audiopost Music Santiago Ramirez Real Music Composer Cesar Centurion Mayo Draftfcb Account Supervisor Ines Lertora Mayo Draftfcb Account Manager Diego Santillan Mayo Draftfcb Video Editor Mayra Carbone Mayo Draftfcb Video Editor Juan Donalisio Mayo Draftfcb Art Director Alejandro Aponte Mayo Draftfcb Copywriter Juan Donalisio Mayo Draftfcb Creative Director Alejandro Aponte Mayo Draftfcb Creative Director Humberto Polar Mayo Draftfcb Chief Creative Officer
MAKE THE POLITICIANS WORK
Make the politicians work!
Advertiser : URA.RU CITY WEBSITE Product : URA.RU CITY WEBSITE Entrant : VOSKHOD Yekaterinburg, RUSSIA Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : MAKE THE POLITICIANS WORK Advertiser/Client : URA.RU CITY WEBSITE Product/Service : URA.RU CITY WEBSITE Entrant Company : VOSKHOD Yekaterinburg, RUSSIA Advertising Agency : VOSKHOD Yekaterinburg, RUSSIA Media Agency : VOSKHOD Yekaterinburg, RUSSIA
Name Company Position Andrey Gubaydullin Voskhod Creative Director Evgeny Primachenko Voskhod Copywriter Egor Gavrilin Voskhod Copywriter Vladislav Derevyannikh Voskhod Art-Director Dmitry Maslakov Voskhod Art-Director
IBM OUTDOOR AS UTILITY
IBM OUTDOOR AS UTILITY
Advertiser : IBM Product : SMARTER CITIES Entrant : OGILVY FRANCE Paris, FRANCE Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : IBM OUTDOOR AS UTILITY Advertiser/Client : IBM Product/Service : SMARTER CITIES Entrant Company : OGILVY FRANCE Paris, FRANCE Advertising Agency : OGILVY FRANCE Paris, FRANCE
Name Company Position Chris Garbutt Ogilvy France Chief Creative Officer Susan Westre Ogilvy France Executive Creative Director Ginevra Capece Ogilvy France Creative Director Lauren Elkins/Andrew Mellen Ogilvy France Copywriters Daniel Diego Lincoln/Chris Rowson Ogilvy France Art Directors Bruno Bicalho Cavalhaes Ogilvy France Photographer Muriel Benitah Ogilvy France Account Supervisor Suzanne Assaf IBM Global Brand Enhancement Program Lead Daniel Diego Lincoln/Stephane Santana Ogilvy France Concept
SMALL WORLD MACHINES
SMALL WORLD MACHINES
Advertiser : COCA-COLA Product : COCA-COLA Entrant : LEO BURNETT SYDNEY, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : SMALL WORLD MACHINES Advertiser/Client : COCA-COLA Product/Service : COCA-COLA Entrant Company : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency 2 : LEO BURNETT CHICAGO, USA
Name Company Position Mark Tutssel Leo Burnett Chicago Global Chief Creative Officer Andy Dilallo Leo Burnett Sydney Chief Creative Officer Grant Mcaloon/Vince Lagana Leo Burnett Sydney Creative Directors Dave Loew/Jon Wyville Leo Burnett Chicago Creative Directors Justin Carew/Iggy Rodriguez Leo Burnett Sydney Art Directors Iggy Rodriguez/Justin Carew Leo Burnett Sydney Copywriters Andy Dilallo Leo Burnett Sydney Art Director Omari Millers/John-Henry Pajak/Dave Mugford Leo Burnett Sydney/Chicago Designers Chad Mirshak Leo Burnett Chicago Director - Creative Technology Brendan Crich/Scott North/Keong Seet Leo Burnett Sydney/Chicago Creative Technologists Adrian Gunadi Leo Burnett Sydney Executive Producer Stephen Clark Leo Burnett Chicago Producer Bob Raidt Leo Burnett Chicago Executive Account Director Katie Nikolaus Leo Burnett Chicago Account Supervisor Patrick Fileti Leo Burnett Sydney Director Patrick Fileti Leo Burnett Sydney Editor Angus Forbes Leo Burnett Sydney 2nd Unit Director The Super Group The Super Group Production Company Highlight Films Highlight Films Production Company Song Zu Song Zu Music Company
DUMB WAYS TO DIE
DUMB WAYS TO DIE
Advertiser : METRO TRAINS Product : METRO TRAINS Entrant : McCANN MELBOURNE, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Branded Content & Sponsorship Title : DUMB WAYS TO DIE Advertiser/Client : METRO TRAINS Product/Service : METRO TRAINS Entrant Company : McCANN MELBOURNE, AUSTRALIA Advertising Agency : McCANN MELBOURNE, AUSTRALIA
Name Company Position John Mescall McCann Executive Creative Director Pat Baron McCann Creative Director Adrian Mills McCann Group Account Director Alec Hussain McCann Senior Account Director John Mescall McCann Copywriter Tamara Broman McCann Senior Account Manager Adrian Mills McCann Strategy Mark Bradley McCann Senior Producer Cinnamon Darvall McCann Producer Oliver Mcgill Composer And Producer Huey Groves McCann Digital Christian Stocker McCann Digital Julian Frost Animation Chloe Alsop Metro Trains Marketing Manager Leah Waymark Metro Trains General Manager/Corporate Relations Pat Baron McCann Senior Art Director
KLEENEX CATCHES COLDS
KLEENEX CATCHES COLDS
Advertiser : KIMBERLY CLARK Product : KLEENEX Entrant : MINDSHARE WW London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Digital Media Title : KLEENEX CATCHES COLDS Advertiser/Client : KIMBERLY CLARK Product/Service : KLEENEX Media Agency 2 : MINDSHARE WW London, UNITED KINGDOM Entrant Company : MINDSHARE WW London, UNITED KINGDOM Media Agency : MINDSHARE WW London, UNITED KINGDOM
Name Company Position Patrick Netherton JWT Account Manager George Wiscombe Maido Founder Charlie Williams-Brown Mindshare Creative Director Shan Bains Mindshare Account Director Jeremy Way Mindshare Account Director Caroline Knott Mindshare Account Executive Chung Lau Mindshare Account Manager Claudia Howard Mindshare Account Director Malcolm Murdoch Mindshare Director Of Data And Digital Performance Laura Scanlon Mindshare Client Director Sharon Dhillon Mindshare Business Director
FACEBOOK 1914
FACEBOOK 1914
Advertiser : MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX Product : MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX Entrant : DDB PARIS, FRANCE Type of Entry : Use of Media Category : Best Use of Social Media Title : FACEBOOK 1914 Advertiser/Client : MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX Product/Service : MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX Entrant Company : DDB PARIS, FRANCE Advertising Agency : DDB PARIS, FRANCE
Name Company Position Alexandre HervГ© DDB Paris Executive Creative Director Emmanuel Courteau DDB Paris Art Director Jean-Francois Bouchet DDB Paris Copywriter Alice Labau DDB Paris Art Director Assistant Marion Meyer DDB Paris Community Manager Jean-Christophe Graebling DDB Paris Community Manager Jean-Luc Bravi DDB Paris Account Supervisor MarlГЁne Bertranine DDB Paris Account Supervisor Michel Rouger MusГ©e De La Grande Guerre Du Pays De Meaux Advertiser's Supervisor Lyse Hautecoeur MusГ©e De La Grande Guerre Du Pays De Meaux Advertiser's Supervisor - Collection Of The Museum Of The Great War/Meaux. - Special Thanks To Jean-Pierre Verney/Historian/Specialist Of Ww1. - -
REAL BEAUTY SKETCHES
REAL BEAUTY SKETCHES
Advertiser : UNILEVER Product : DOVE MASTERBRAND Entrant : OGILVY BRASIL SГЈo Paulo, BRAZIL Type of Entry : Use of Media Category : Best Use of Social Media Title : REAL BEAUTY SKETCHES Advertiser/Client : UNILEVER Product/Service : DOVE MASTERBRAND Entrant Company : OGILVY BRASIL SГЈo Paulo, BRAZIL Advertising Agency : OGILVY BRASIL SГЈo Paulo, BRAZIL
Name Company Position Anselmo Ramos Ogilvy Brasil VP Creative Director Roberto Fernandez/Paco Conde Ogilvy Brasil Executive Creative Director Hugo Veiga Ogilvy Brasil Copywriter Diego Machado Ogilvy Brasil Art Director Gil Zamora Zamora Design Illustrador Veronica Beach/Renata Neumann/Libbt Fine Ogilvy Brasil Producer Ricardo Honegger/Thiago Lima Ogilvy Brasil Account Director Valeria Barone Ogilvy Brasil Head Of Client Service Deborah Lederman Ogilvy Brasil Account Sepervisor Mollie Hill Ogilvy Brasil Planner Daniel Tartaro Ogilvy Brasil Head Of Digital Wagner Gomes Ogilvy Brasil Project Manager Pablo Moura/Fred Celestino Ogilvy Brasil UXD John X Carey Paranoid Us Director Steve Miles/Fernando Machado/Kathleen Ryan/Stacie Bright/Debbie Weinstein Unilever Advertiser's Supervisor Phillip Owens/Keith Kenniff Paranoid Us Producer Joel Pearson PHD Innovation Director Sean Coleman Company 3 Color Grading Paul Kumpata Rock Paper Scissor Editorial Grading A52 Staff A52 Online
TRACK MY MACCA'S
TRACK MY MACCA'S
Advertiser : McDONALD'S AUSTRAILA Product : CORE MENU Entrant : DDB Sydney, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : TRACK MY MACCA'S Advertiser/Client : McDONALD'S AUSTRAILA Product/Service : CORE MENU Entrant Company : DDB Sydney, AUSTRALIA Advertising Agency : DDB Sydney, AUSTRALIA Media Agency : OMD AUSTRALIA Pyrmont, AUSTRALIA
Name Company Position Mark Lollback Mcdonald's Chief Marketing Officer Madeleine Fitzpatrick Mcdonald's Vice President Marketing Mark Wheeler Mcdonald's Head Of Digital Marketing
A MILLION REASONS TO BELIEVE IN THAILAND
A MILLION REASONS TO BELIEVE IN THAILAND
Advertiser : COCA-COLA Product : COKE Entrant : INITIATIVE Bangkok, THAILAND Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : A MILLION REASONS TO BELIEVE IN THAILAND Advertiser/Client : COCA-COLA Product/Service : COKE Media Agency 2 : INITIATIVE Bangkok, THAILAND Entrant Company : INITIATIVE Bangkok, THAILAND Media Agency : INITIATIVE Bangkok, THAILAND
Name Company Position Panida Suthusanachinda Initiative Magna Buying Manager Supaluck Luckumnuayporn Initiative Strategist Chutiporn Panpimanmas Initiative Strategist Nuttapon Kiettrisalpipop Initiative Business Manager Sirinthip Suthipraphanurux Initiative Business Group Head Mike De Los Reyes Initiative Insights Director Nopakun Sujaritchant Initiative Chief Executive Officer Paphop Ruchutrakool Initiative Business Associate Director
THANK YOU MOM
THANK YOU MOM
Advertiser : P&G Product : OLYMPICS CAMPAIGN; CORPORATE IMAGE AND REPUTATION Entrant : CARAT New York, USA Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : THANK YOU MOM Advertiser/Client : P&G Product/Service : OLYMPICS CAMPAIGN; CORPORATE IMAGE AND REPUTATION Media Agency 2 : CARAT New York, USA Entrant Company : CARAT New York, USA Media Agency : CARAT New York, USA
Name Company Position Carla Rubio Carat Associate/Communications Planning Becky Lazarus Carat Associate/Communications Planning Abby Blake Carat Supervisor/Communications Planning Kevin Broomes Carat Associate Director/Communications Planning Tom Russell Carat Vice President/Director/Communications Planning Will Swayne Carat Executive Vice President/Managing Director
A MILLION REASONS TO BELIEVE IN THAILAND
A MILLION REASONS TO BELIEVE IN THAILAND
Advertiser : COCA-COLA Product : COKE Entrant : INITIATIVE Bangkok, THAILAND Type of Entry : Product & Service Category : Fast Moving Consumer Goods Title : A MILLION REASONS TO BELIEVE IN THAILAND Advertiser/Client : COCA-COLA Product/Service : COKE Media Agency 2 : INITIATIVE Bangkok, THAILAND Entrant Company : INITIATIVE Bangkok, THAILAND Media Agency : INITIATIVE Bangkok, THAILAND
Name Company Position Panida Suthusanachinda Initiative Magna Buying Manager Supaluck Luckumnuayporn Initiative Strategist Chutiporn Panpimanmas Initiative Strategist Nuttapon Kiettrisalpipop Initiative Business Manager Sirinthip Suthipraphanurux Initiative Business Group Head Mike De Los Reyes Initiative Insights Director Nopakun Sujaritchant Initiative Chief Executive Officer Paphop Ruchutrakool Initiative Business Associate Director
AQUA SOCIAL FES!!
AQUA SOCIAL FES!!
Advertiser : TOYOTA MARKETING JAPAN CORPORATION Product : AQUA Entrant : DENTSU Tokyo, JAPAN Type of Entry : Product & Service Category : Cars & Automotive Services Title : AQUA SOCIAL FES!! Advertiser/Client : TOYOTA MARKETING JAPAN CORPORATION Product/Service : AQUA Entrant Company : DENTSU Tokyo, JAPAN Advertising Agency : DENTSU Tokyo, JAPAN
Name Company Position Yuki Kishi Dentsu Inc. Creative Director Yosuke Mamiya Dentsu Inc. Strategist Ikuko Kaneda Dentsu Inc. Strategist Kazuhiro Shimura Dentsu Inc. Strategist Yusaku Moriuchi Dentsu Inc. Producer Ryo Komoto Dentsu Inc. Producer Shinichiro Fujimoto Dentsu Inc. Producer Go Kashina Dentsu Inc. Promotion Director Takuya Fujita Dentsu Inc. Promotion Planner Masahiko Okabe Dentsu Inc. Planner Kenta Nakagawa Dentsu Inc. Planner Noriaki Onoe Dentsu Inc. Planner Takayuki Nakajima Dentsu Inc. Art Director Akihiro Negishi Dentsu Inc. Art Director Takuya Isojima Dentsu Inc. Copywriter Mizuho Hiruta Dentsu Inc. Copywriter Hitoshi Hamaguchi Dentsu Inc. Agency Producer Tetsuya Sakurai Dentsu Inc. Account Director Shinji Takada Dentsu Inc. Account Executive Takayuki Tobikawa Dentsu Inc. Account Executive
SAVE 11
SAVE 11
Advertiser : ALLSTATE Product : INSURANCE Entrant : STARCOM MEDIAVEST GROUP Chicago, USA Type of Entry : Product & Service Category : Financial Products & Services Title : SAVE 11 Advertiser/Client : ALLSTATE Product/Service : INSURANCE Advertising Agency : LEO BURNETT CHICAGO, USA Media Agency : STARCOM MEDIAVEST GROUP Chicago, USA Entrant Company : STARCOM MEDIAVEST GROUP Chicago, USA
Name Company Position Robert Hunt Starcom MediaVest Group Associate Director Kira Clifton Starcom MediaVest Group Director Karla Knecht Starcom MediaVest Group Senior Vice President/Director
POTABLE WATER GENERATOR
POTABLE WATER GENERATOR
Advertiser : THE UNIVERSITY OF ENGINEERING AND TECHNOLOGY Product : ADMISSIONS 2013 Entrant : MEDIA CONNECTION BPN Lima, PERU Type of Entry : Product & Service Category : Commercial Public Services incl. Healthcare & Medical Title : POTABLE WATER GENERATOR Advertiser/Client : THE UNIVERSITY OF ENGINEERING AND TECHNOLOGY Product/Service : ADMISSIONS 2013 Entrant Company : MEDIA CONNECTION BPN Lima, PERU Advertising Agency : MEDIA CONNECTION BPN Lima, PERU Advertising Agency 2 : MAYO DRAFTFCB Lima, PERU Media Agency : MEDIA CONNECTION BPN Lima, PERU
Name Company Position Juan Christmann All Awards Consultant Rafael Gutierrez Media Connection/ BPN Media Planner Jessica Arismendiz Media Connection/BPN Media Supervisor Gloria Herrera Media Connection/BPN General Manager Audiopost Music Santiago Ramirez Real Music Composer Cesar Centurion Mayo Draftfcb Account Supervisor Ines Lertora Mayo Draftfcb Account Manager Diego Santillan Mayo Draftfcb Video Editor Mayra Carbone Mayo Draftfcb Video Editor Juan Donalisio Mayo Draftfcb Art Director Alejandro Aponte Mayo Draftfcb Copywriter Juan Donalisio Mayo Draftfcb Creative Director Alejandro Aponte Mayo Draftfcb Creative Director Humberto Polar Mayo Draftfcb Chief Creative Officer
McDONALD'S BECOMES MACCA'S
McDONALD'S BECOMES MACCA'S
Advertiser : McDONALD'S AUSTRAILA Product : AUSSIE TASTES MENU Entrant : DDB Sydney, AUSTRALIA Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : McDONALD'S BECOMES MACCA'S Advertiser/Client : McDONALD'S AUSTRAILA Product/Service : AUSSIE TASTES MENU Entrant Company : DDB Sydney, AUSTRALIA Advertising Agency : DDB Sydney, AUSTRALIA Media Agency : OMD AUSTRALIA Pyrmont, AUSTRALIA
Name Company Position Mark Lollback Mcdonald's Chief Marketing Officer Madeleine Fitzpatrick Mcdonald's Vice President Marketing Paul Pontello Mcdonald's Senior Brand Manager Skye Oxenham Mcdonald's Media Relations Manager Zipporah Allen Mcdonald's Marketing Manager Dylan Harrison DDB Sydney Executive Creative Director Cameron Hoelter DDB Sydney Creative Director Richard Morgan DDB Sydney Creative Director Adam Ledbury DDB Sydney Art Director Guy Lemberg DDB Sydney Copywriter David Chriswick DDB Sydney Planner Richard Moorewood DDB Sydney Managing Partner Sara Tomonari DDB Sydney Senior Business Director Sophie Collins DDB Sydney Business Manager Melinda Parris DDB Sydney Senior Business Manager Domenic Bartolo DDB Sydney Designer Tina Alldis Mango Sydney Head Of Media Relations Chelsea Lamond Mango Sydney Account Executive Scott Pickett Jungleboys Director Amy Hansen DDB Sydney Tv Producer
IBM OUTDOOR AS UTILITY
IBM OUTDOOR AS UTILITY
Advertiser : IBM Product : SMARTER CITIES Entrant : OGILVY FRANCE Paris, FRANCE Type of Entry : Product & Service Category : Corporate Image & Information Title : IBM OUTDOOR AS UTILITY Advertiser/Client : IBM Product/Service : SMARTER CITIES Entrant Company : OGILVY FRANCE Paris, FRANCE Advertising Agency : OGILVY FRANCE Paris, FRANCE
Name Company Position Chris Garbutt Ogilvy France Chief Creative Officer Susan Westre Ogilvy France Executive Creative Director Ginevra Capece Ogilvy France Creative Director Lauren Elkins/Andrew Mellen Ogilvy France Copywriters Daniel Diego Lincoln/Chris Rowson Ogilvy France Art Directors Bruno Bicalho Cavalhaes Ogilvy France Photographer Muriel Benitah Ogilvy France Account Supervisor Suzanne Assaf IBM Global Brand Enhancement Program Lead Daniel Diego Lincoln/Stephane Santana Ogilvy France Concept
Silver
CONVERSATIONS START HERE
CONVERSATIONS START HERE
Advertiser : AOL HUFFINGTON POST MEDIA GROUP UK Product : HUFFINGTON POST UK Entrant : GRAVITY ROAD London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Screens Title : CONVERSATIONS START HERE Advertiser/Client : AOL HUFFINGTON POST MEDIA GROUP UK Product/Service : HUFFINGTON POST UK Entrant Company : GRAVITY ROAD London, UNITED KINGDOM Advertising Agency : GRAVITY ROAD London, UNITED KINGDOM
Name Company Position Tim Last Grand Visual Producer George Delius Cbs Outdoor Creative/Development Manager Tim Cartwright Cbs Outdoor Head Of Digital Trading Nicky Traynor Atom42 Online Acquisition Manager Stacy Oakley Atom42 Director Andy Atalia Atom42 Founder Shruti Veeramachineni Gravity Road Art Director Simon Kearney Gravity Road Head Of Production Mary Nguyen Gravity Road Content Director Mark Eaves Gravity Road Founder Mark Boyd Gravity Road Founder
MARIACHI CHRISTMAS
Advertiser : PEPSICO Product : DORITOS Entrant : OMD UK London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Audio Title : MARIACHI CHRISTMAS Advertiser/Client : PEPSICO Product/Service : DORITOS Advertising Agency : ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM Advertising Agency 2 : THE PICTURE PRODUCTION COMPANY London, UNITED KINGDOM Media Agency : OMD UK London, UNITED KINGDOM Entrant Company : OMD UK London, UNITED KINGDOM
Name Company Position Kate Osbourne OMD UK Strategy Director Janna Reddig OMD UK Account Director Daniel Underwood OMD UK Comms Planner Laura Blyth OMD UK Digital Manager James Myers AMV BBDO Account Director Gary Grant AMV BBDO Board Director Evrim Sen PepsiCo Sharing Marketing Director Taylor Jenkins PepsiCo Doritos Brand Manager Sunaina Singh PepsiCo Marketing Assistant Faye Johnson Freud PR Account Director Will Cookson Freud PR Account Manager Zoe Blake OMD UK Digital Planner James Myers AMV BBDO Account Director Gary Grant AMV BBDO Board Director
MOBILIZING THE 12TH MAN
MOBILIZING THE 12TH MAN
Advertiser : C. S. HAMMAM-LIF Product : FOOTBALL CLUB Entrant : MEMAC OGILVY LABEL TUNISIA Tunis , TUNISIA Type of Entry : Use of Media Category : Best Use of Audio Title : MOBILIZING THE 12TH MAN Advertiser/Client : C. S. HAMMAM-LIF Product/Service : FOOTBALL CLUB Entrant Company : MEMAC OGILVY LABEL TUNISIA Tunis, TUNISIA Advertising Agency : MEMAC OGILVY LABEL TUNISIA Tunis, TUNISIA Advertising Agency 2 : OGILVYACTION TUNISIA Tunis, TUNISIA
Name Company Position Fadhel Ben Hamza C.s Hammam-Lif Vice-President Xavier Mairesse Eyepatch Productions Director Imed Marzouk Propaganda Productions Executive Producer David Zellerford Eyepatch Productions Executive Producer Ali Bhiri Atelier 216 Graphic Designer Bilel Saoudi Atelier 216 Integretion Developer Aref Ben Saad/Issam Babchia Atelier 216 Developer Engineer Mustapha Boussabat Atelier 216 Sound Engineer Ghazi Triki Atelier 216 Project Manager Mehdi Larguech/Med Habib Mesbah Atelier 216 Manager Bedis Benamor Memac Ogilvy Label Agency Producer Mouna Ben Hammouda OgilvyAction Tunis Business Director Syrine Cherif Memac Ogilvy Label Managing Director Gerald Heraud/Leo Ehrlich/Alexandre Chaulet/Niv Banhiamad/Yosri Mimouna Memac Ogilvy Label Graphic Design Sascha Kuntze Memac Ogilvy Label Copywriter Mehdi Lamloum Memac Ogilvy Label Conceptualizer Nicolas Courant Memac Ogilvy Label Executive Creative Director
NIVEA - SOLAR CHARGER
NIVEA - SOLAR CHARGER
Advertiser : NIVEA Product : NIVEA SUN Entrant : GIOVANNI+DRAFTFCB SГЈo Paulo, BRAZIL Type of Entry : Use of Media Category : Best Use of Print Title : NIVEA - SOLAR CHARGER Advertiser/Client : NIVEA Product/Service : NIVEA SUN Entrant Company : GIOVANNI+DRAFTFCB SГЈo Paulo, BRAZIL Advertising Agency : GIOVANNI+DRAFTFCB SГЈo Paulo, BRAZIL
Name Company Position Alexandre Ugadin Giovanni/Draftfcb Media Vice President Tiago Santos Giovanni/Draftfcb Media General Director Edson Melo Giovanni/Draftfcb Media Director Camila Gazano Giovanni/Draftfcb Media Supervisor Bruna Simões Giovanni/Draftfcb Media Coordinator Rachid Antun Giovanni/Draftfcb Media Supervisor Priscila Favacho Giovanni/Draftfcb Media Coordinator Joanna Monteiro Giovanni/Draftfcb Executive Creative Director Max Geraldo Giovanni/Draftfcb Executive Creative Director Felipe Cirino Giovanni/Draftfcb Copywriter Paulo Junger Giovanni/Draftfcb Art Director Felipe Petroni Giovanni/Draftfcb Art Director Tina Castro Giovanni/Draftfcb Art Buyer Daniel Gonçalves Giovanni/Draftfcb Art Buyer Mariana Mozzaquatro Giovanni/Draftfcb Account Supervisor Juliana Nascimento Giovanni/Draftfcb Account Manager Mauro Silveira Giovanni/Draftfcb Account VP
CV CAMPAIGN
CV CAMPAIGN
Advertiser : SITUATION STOCKHOLM Product : SITUATION STOCKHOLM IS A MAGAZINE SOLD BY HOMELESS PEOPLE IN STOCKHOLM Entrant : INGO Stockholm, SWEDEN Type of Entry : Use of Media Category : Best Use of Outdoor Title : CV CAMPAIGN Advertiser/Client : SITUATION STOCKHOLM Product/Service : SITUATION STOCKHOLM IS A MAGAZINE SOLD BY HOMELESS PEOPLE IN STOCKHOLM Entrant Company : INGO Stockholm, SWEDEN Advertising Agency : INGO Stockholm, SWEDEN Media Agency : CLEAR CHANNEL Stockholm, SWEDEN
Name Company Position Björn Ståhl Ingo Creative Executive Director Richard Baynham Ingo Art Director Timo Orre Ingo Copy Writer Kristian Florell Ingo Account Manager Kerstin Engberg Ingo Final Art Björn Persson Ingo Copywriter Jens Andersson Photographer Patricia Sundberg Ingo Account Manager
SHED LIGHT ON RAPE
SHED LIGHT ON RAPE
Advertiser : JHHESA Product : BROTHERS FOR LIFE Entrant : JOE PUBLIC Johannesburg, SOUTH AFRICA Type of Entry : Use of Media Category : Best Use of Outdoor Title : SHED LIGHT ON RAPE Advertiser/Client : JHHESA Product/Service : BROTHERS FOR LIFE Entrant Company : JOE PUBLIC Johannesburg, SOUTH AFRICA Advertising Agency : JOE PUBLIC Johannesburg, SOUTH AFRICA
Name Company Position Samantha Samuels Joe Public Account Manager Samantha Tame Joe Public Account Manager Ayanda Tshabalala Joe Public Producer Gert Laubscher Joe Public Copywriter Archie Malinga Joe Public Art Director Adam Weber Joe Public Creative Director Xolisa Dyeshana Joe Public Executive Creative Director Pepe Marais Joe Public Chief Creative Director
LIBERATION WRAPPER
LIBERATION WRAPPER
Advertiser : FRESHNESS BURGER Product : CLASSIC BURGER Entrant : DENTSU Tokyo, JAPAN Type of Entry : Use of Media Category : Best Use of Ambient Media: Small Scale Title : LIBERATION WRAPPER Advertiser/Client : FRESHNESS BURGER Product/Service : CLASSIC BURGER Entrant Company : DENTSU Tokyo, JAPAN Advertising Agency : DENTSU Tokyo, JAPAN Media Agency : DENTSU Tokyo, JAPAN
Name Company Position Toshihiko Yabe Dentsu Creative Director Akira Shikiya Dentsu Art Director Masashi Omae Dentsu Copywriter Tomoko Ishibashi Dentsu Copywriter Masayuki Ikeda Taki Corporation Designer Junko Igarashi Taki Corporation Designer Yuya Mori Taki Corporation Designer Ryo Takeuchi гЂЂ Photographer Daisuke Hagiwara Dentsu Creative Force Producer Toru Sugawara HAT Production Producer Takahiro Taga HAT Production Producer Hiromi Nakajima HAT Editor Takeshi Miyakawa Dentsu Account Executive Masafumi Kodama Dentsu Account Executive Atsushi Ochida Dentsu Account Executive Tomonori Nakano Dentsu East Japan Account Executive
DENGUE BOTTLE
DENGUE BOTTLE
Advertiser : MAYNILAD WATER SERVICES Product : ANTI-DENGUE FEVER CAMPAIGN Entrant : Y&R PHILIPPINES Manila, THE PHILIPPINES Type of Entry : Use of Media Category : Best Use of Ambient Media: Small Scale Title : DENGUE BOTTLE Advertiser/Client : MAYNILAD WATER SERVICES Product/Service : ANTI-DENGUE FEVER CAMPAIGN Entrant Company : Y&R PHILIPPINES Manila, THE PHILIPPINES Advertising Agency : Y&R PHILIPPINES Manila, THE PHILIPPINES
Name Company Position Marcus Rebeschini Y&R Singapore Chief Creative Officer-Asia Badong Abesamis Y&R Philippines Executive Creative Director Grace Benesa Y&R Philippines Art Director Ariel Bautista Y&R Philippines Agency Producer Ags Almasan Y&R Philippines Account Director Kathleen Camus Y&R Philippines Account Executive Mary Buenaventura Y&R Philippines Chief Operating Officer
THE GERM STAMP
THE GERM STAMP
Advertiser : PROCTER & GAMBLE Product : SAFEGUARD SOAP Entrant : SAATCHI & SAATCHI Singapore, SINGAPORE Type of Entry : Use of Media Category : Best Use of Ambient Media: Small Scale Title : THE GERM STAMP Advertiser/Client : PROCTER & GAMBLE Product/Service : SAFEGUARD SOAP Entrant Company : SAATCHI & SAATCHI Singapore, SINGAPORE Advertising Agency : SAATCHI & SAATCHI Singapore, SINGAPORE Media Agency : SAATCHI & SAATCHI Singapore, SINGAPORE
Name Company Position Bruce Matchett Saatchi & Saatchi Executive Creative Director Jennie Morris Saatchi & Saatchi Creative Director Cinzia Crociani Saatchi & Saatchi Art Director Jennie Morris Saatchi & Saatchi Copywriter Mariuze Jino Argamosa Moreto Saatchi & Saatchi Copywriter Paolo Agulto Saatchi & Saatchi Copywriter Ruth Ibbotson Saatchi & Saatchi Art Director Pei Pei Ng Saatchi & Saatchi Art Director Neel Chaurasia Saatchi & Saatchi Global Equity Director - Safeguard Ann Jingco Saatchi & Saatchi Regional Account Director Celevel Ranoco Butler Saatchi & Saatchi General Manager Ruth Barcelona Saatchi & Saatchi Account Manager Vittorio Badini Confalonieri Director Massimo Bettarelli Director Of Photography Getty Images Getty Images Photographer Terry Ong Saatchi & Saatchi Production Manager Lolita Ham Saatchi & Saatchi Regional TV Producer Siti Muttalib Saatchi & Saatchi Traffic Manager
DIGITAL PUBLIC LIBRARY
DIGITAL PUBLIC LIBRARY
Advertiser : VODAFONE ROMANIA Product : MOBILE INTERNET Entrant : McCANN ERICKSON Bucharest, ROMANIA Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : DIGITAL PUBLIC LIBRARY Advertiser/Client : VODAFONE ROMANIA Product/Service : MOBILE INTERNET Entrant Company : McCANN ERICKSON Bucharest, ROMANIA Advertising Agency : McCANN ERICKSON Bucharest, ROMANIA Media Agency : UM ROMANIA Bucharest, ROMANIA
Name Company Position Adrian Botan BV McCann Erickson Creative Partner Catalin Dobre BV McCann Erickson Executive Creative Director Ioana Filip BV McCann Erickson Group Creative Director Ionut Cojocaru BV McCann Erickson Art Director Dana Hogea BV McCann Erickson Client Service Director Doina Ionescu BV McCann Erickson Group Account Director Andreea Spilca BV McCann Erickson Account Executive Roxana Zaharia BV McCann Erickson Photo Producer Anca Dumitrache Universal Media Group Account Director Adelina Din Universal Media Media Manager Gabriel Andrei Universal Media OOH Buying Director Lucia Bogdaneanu Universal Media OOH Buyer Carmen Bistrian BV McCann Erickson Corporate PR Manager
McDONALD'S BECOMES MACCA'S
McDONALD'S BECOMES MACCA'S
Advertiser : McDONALD'S AUSTRAILA Product : AUSSIE TASTES MENU Entrant : DDB Sydney, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : McDONALD'S BECOMES MACCA'S Advertiser/Client : McDONALD'S AUSTRAILA Product/Service : AUSSIE TASTES MENU Entrant Company : DDB Sydney, AUSTRALIA Advertising Agency : DDB Sydney, AUSTRALIA Media Agency : OMD AUSTRALIA Pyrmont, AUSTRALIA
Name Company Position Mark Lollback Mcdonald's Chief Marketing Officer Madeleine Fitzpatrick Mcdonald's Vice President Marketing Paul Pontello Mcdonald's Senior Brand Manager Skye Oxenham Mcdonald's Media Relations Manager Zipporah Allen Mcdonald's Marketing Manager Dylan Harrison DDB Sydney Executive Creative Director Cameron Hoelter DDB Sydney Creative Director Richard Morgan DDB Sydney Creative Director Adam Ledbury DDB Sydney Art Director Guy Lemberg DDB Sydney Copywriter David Chriswick DDB Sydney Planner Richard Moorewood DDB Sydney Managing Partner Sara Tomonari DDB Sydney Senior Business Director Sophie Collins DDB Sydney Business Manager Melinda Parris DDB Sydney Senior Business Manager Domenic Bartolo DDB Sydney Designer Tina Alldis Mango Sydney Head Of Media Relations Chelsea Lamond Mango Sydney Account Executive Scott Pickett Jungleboys Director Amy Hansen DDB Sydney TV Producer
PAR-KING
PAR-KING
Advertiser : SMART VERTRIEBS Product : SMART FORTWO Entrant : BBDO GERMANY Berlin, GERMANY Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : PAR-KING Advertiser/Client : SMART VERTRIEBS Product/Service : SMART FORTWO Entrant Company : BBDO GERMANY Berlin, GERMANY Advertising Agency : BBDO GERMANY Berlin, GERMANY
Name Company Position Wolfgang Schneider BBDO Germany Chief Creative Officer Jan Harbeck/David Mously BBDO Proximity Berlin Creative Managing Directors Max Millies/Marius Lohmann BBDO Proximity Berlin Creative Directors Marius Lohmann/Rene Bieder/Nicole Nikolopoulou/Georgi Popiashvili/Nina Mendez BBDO Proximity Berlin Art Directors Max Millies/Nicolas Linde BBDO Proximity Berlin Copywriters Dirk Spakowski BBDO Proximity Berlin Managing Director Sebastian Schlosser BBDO Proximity Berlin Client Service Director Steffen Schumann BBDO Proximity Berlin Account Director Joris Jonker/Anne Hohmann/Irina Hartung BBDO Proximity Berlin Account Manager Yassin Taibi/Rene Bieder/Sebastian Heidfeld BBDO Proximity Berlin Concept Silke Rochow BBDO Proximity Berlin TV Producer Steffen Gentis BBDO Proximity Düsseldorf Head Of TV Cobblestone Filmproduktion / Berlin Production Company Juri Wiesner/Nora Hässner Cobblestone Filmproduktion Producer Ben Ramson Location Manager Kai Klinke Director Kai Klinke Director of Photography Max Millies BBDO Proximity Berlin Script
MAKE IT TO MUSE
MAKE IT TO MUSE
Advertiser : STUDIO BRUSSELS Product : MUSIC FOR LIFE Entrant : MORTIERBRIGADE Brussels, BELGIUM Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : MAKE IT TO MUSE Advertiser/Client : STUDIO BRUSSELS Product/Service : MUSIC FOR LIFE Entrant Company : MORTIERBRIGADE Brussels, BELGIUM Advertising Agency : MORTIERBRIGADE Brussels, BELGIUM Media Agency : VRT Brussels, BELGIUM
Name Company Position Phile Bokken Sonicville Sound Kato Maes Caviar Executive Producer Audrey Dierckx Caviar Producer Kaat Beels Caviar Director Vincent D’halluin Mortierbrigade Strategy Veerle De Vos Mortierbrigade Client Service Director Evert Vermeire Mortierbrigade Sonicville Tim Arts Mortierbrigade Creative Stefan Van Den Boogaard Mortierbrigade Creative Philippe De Ceuster Mortierbrigade Creative Director Joost Berends Mortierbrigade Creative Director Jens Mortier Mortierbrigade Creative Director Gunther Van Acker Studio Brussels/VRT Client Jan Van Biesen Studio Brussels/VRT Client Peter Claes Studio Brussels/VRT Client
MEANAMORPHOSIS
MEANAMORPHOSIS
Advertiser : PROCTER & GAMBLE Product : SECRET DEODORANT Entrant : LEO BURNETT CHICAGO, USA Type of Entry : Use of Media Category : Best Use of Branded Content & Sponsorship Title : MEANAMORPHOSIS Advertiser/Client : PROCTER & GAMBLE Product/Service : SECRET DEODORANT Entrant Company : LEO BURNETT CHICAGO, USA Advertising Agency : LEO BURNETT CHICAGO, USA Media Agency : STARCOM MEDIAVEST GROUP Chicago, USA
Name Company Position Mark Tutssel Leo Burnett Worldwide Global Chief Creative Officer Susan Credle Leo Burnett Chicago Chief Creative Officer Susan Treacy/Dave Loew/Jon Wyville Leo Burnett Chicago Executive Creative Director Aj Hassan/Diane Magid Leo Burnett Chicago Creative Directors Jon Wyville Leo Burnett Chicago Art Director Dave Loew Leo Burnett Chicago Copywriters Rob Tripas Leo Burnett Chicago Group Executive Producer David Moore Leo Burnett Chicago Agency Producer Maddi Carlton HSI Productions Executive Producer Larry Gold HSI Productions Producer Ryan Ebner HSI Productions Director Marten Tedin HSI Productions Cinematographer Charles Infante HSI Productions Production Designer Matthew Wood The Whitehouse Editor Human Music Optimus Post Production Cindy Blikre/Kristin Ware Leo Burnett Chicago Group Account Director/Account Supervisor Mark Renshaw Leo Burnett Chicago Chief Innovation Officer Jason Parker Leo Burnett Chicago Strategy Director Marina Maher Communications PR Agency
DIGITAL EARTH HOUR
DIGITAL EARTH HOUR
Advertiser : WWF CHINA Product : EARTH HOUR Entrant : BBH CHINA Shanghai, CHINA Type of Entry : Use of Media Category : Best Use of Digital Media Title : DIGITAL EARTH HOUR Advertiser/Client : WWF CHINA Product/Service : EARTH HOUR Entrant Company : BBH CHINA Shanghai, CHINA Advertising Agency : BBH CHINA Shanghai, CHINA
Name Company Position Johnny Tan BBH China Executive Creative Director Aaron Koh BBH China Art Director Michelle Wu BBH China Copywriter Yinbo Ma BBH China Creative Director Carol Ong BBH China Associate Creative Director Zizi Shi BBH China Art Director Yilin Lin BBH China Digital Producer Darius Karbassioun BBH China Engagement Planner Jonathan Koh BBH China Engagement Planner Finnian O’neill BBH China Head Of Account Management Jane Chen BBH China Account Manager Owen Sim C3 Interactive Digital Project Manager Stephanie Yip BBH China PR Manager
COINOFFERS COINS FOR CLICKS
COINOFFERS COINS FOR CLICKS
Advertiser : McDONALD’S Product : COINOFFERS Entrant : DDB COPENHAGEN Copenhagen, DENMARK Type of Entry : Use of Media Category : Best Use of Digital Media Title : COINOFFERS COINS FOR CLICKS Advertiser/Client : McDONALD’S Product/Service : COINOFFERS Entrant Company : DDB COPENHAGEN Copenhagen, DENMARK Advertising Agency : DDB COPENHAGEN Copenhagen, DENMARK Media Agency : OMD DENMARK Copenhagen, DENMARK
Name Company Position Anthony Watkins OMD Denmark Account Manager Kim Bagdonas JГёrgensen OMD Denmark International Media Director Simon Friis Freelance/Student Final Artist/Illustration Lasse Salling DDB Copenhagen Final Artist/Illustration Christian Budtz DDB Copenhagen Strategic Planner Brian Thomsen DDB Copenhagen Account Manager Louise Lind DDB Copenhagen (Previously) Account Manager Clara Therese Prior-Knock DDB Copenhagen Copywriter David Adalberth Andersen DDB Copenhagen Art Director/Developer Simon Higby DDB Copenhagen Art Director/Creative Director Rasmus Gottliebsen DDB Copenhagen Art Director
THE TRAIN SWITCH
THE TRAIN SWITCH
Advertiser : SWEBUS Product : LONG DISTANCE BUS COMPANY Entrant : Г…KESTAM HOLST Stockholm, SWEDEN Type of Entry : Use of Media Category : Best Use of Digital Media Title : THE TRAIN SWITCH Advertiser/Client : SWEBUS Product/Service : LONG DISTANCE BUS COMPANY Entrant Company : Г…KESTAM HOLST Stockholm, SWEDEN Advertising Agency : Г…KESTAM HOLST Stockholm, SWEDEN
Name Company Position State Interactive Production Company Jens Broman Åkestam Holst Graphic Designer Olov Öqvist Åkestam Holst Graphic Designer Patrik Karlsson Åkestam Holst Planner Johan Eklund Åkestam Holst Digital Producer Bella Lagerquist Åkestam Holst Account Manager Magnus Hamberg Åkestam Holst Account Director Adam Reuterskiöld Åkestam Holst Copywriter Fredrik Josefsson Åkestam Holst Art Director Andreas Ullenius Åkestam Holst Creative Director
SCREEN-AGE LOVE STORY
SCREEN-AGE LOVE STORY
Advertiser : PLDT Product : MYDSL Entrant : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Type of Entry : Use of Media Category : Best Use of Social Media Title : SCREEN-AGE LOVE STORY Advertiser/Client : PLDT Product/Service : MYDSL Entrant Company : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Advertising Agency : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES
Name Company Position Andrew Petch Ace Saatchi & Saatchi Executive Creative Director Trixie Diyco Ace Saatchi & Saatchi VP/Creative Director Greg Martin Ace Saatchi & Saatchi Creative Director Denise Tee Ace Saatchi & Saatchi Head Of Art Paw Berroya Ace Saatchi & Saatchi Copy Writer Gelo Suarez Ace Saatchi & Saatchi Copy Writer Jordan Santos Ace Saatchi & Saatchi Copy Writer Petra Magno Ace Saatchi & Saatchi Copy Writer Sara Badr Ace Saatchi & Saatchi Copy Writer Glenn Lalogan Ace Saatchi & Saatchi Art Director Windel Aboy Ace Saatchi & Saatchi Art Director Hans Malang Ace Saatchi & Saatchi Art Director Miguel Maier Ace Saatchi & Saatchi Art Director Karen Sto. Domingo Ace Saatchi & Saatchi Agency Producer Gigi Garcia Ace Saatchi & Saatchi Client Service Director April Landicho Ace Saatchi & Saatchi Account Manager Claire Cruz Ace Saatchi & Saatchi Account Manager Carmen Antunez Ace Saatchi & Saatchi Planner Natalie Ang Ace Saatchi & Saatchi Planner Henry Frejas Ace Saatchi & Saatchi Director
OREO DAILY TWIST
OREO DAILY TWIST
Advertiser : MONDELEZ INTERNATIONAL Product : OREO Entrant : DRAFTFCB New York, USA Type of Entry : Use of Media Category : Best Use of Social Media Title : OREO DAILY TWIST Advertiser/Client : MONDELEZ INTERNATIONAL Product/Service : OREO Entrant Company : DRAFTFCB New York, USA Advertising Agency : DRAFTFCB New York, USA Media Agency : MEDIAVEST New York, USA
Name Company Position Paul Yates MediaVest Associate Media Director Virginia Carey MediaVest Vice President/Communications Director Sarah Yaffe Weber Shandwick Chicago Vice President/Consumer Kris Garvey Weber Shandwick Chicago Deputy General Manager/Consumer Sandra Ciconte 360i Group Account Director Sarah Hofstetter 360i President Lori Johnson Draftfcb New York Account Director Susan Polachek Draftfcb New York Senior Vice President/Group Management Director Auro Trini-Castelli Draftfcb New York Senior Vice President/Global Strategy Director Mike Lubrano DraftfcbNew York Art Director Noel Potts Draftfcb New York Senior Copywriter Jackie Anzaldi Draftfcb New York Senior Art Director Jared Isle Draftfcb New York Senior Art Director Megan Sheehan Draftfcb New York Creative Director Jill Applebaum Draftfcb New York Senior Vice President/Group Creative Director Danielle Brown MondelД“z International Senior Associate/Brand Manager Jennifer Hull MondelД“z International Brand Manager Cindy Chen MondelД“z International Director Lisa Mann MondelД“z International Vice President/Nabisco Cookies
DUMB WAYS TO DIE
DUMB WAYS TO DIE
Advertiser : METRO TRAINS Product : METRO TRAINS Entrant : McCANN MELBOURNE, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Social Media Title : DUMB WAYS TO DIE Advertiser/Client : METRO TRAINS Product/Service : METRO TRAINS Entrant Company : McCANN MELBOURNE, AUSTRALIA Advertising Agency : McCANN MELBOURNE, AUSTRALIA
Name Company Position John Mescall McCann Executive Creative Director Pat Baron McCann Creative Director Adrian Mills McCann Group Account Director Alec Hussain McCann Senior Account Director John Mescall McCann Copywriter Tamara Broman McCann Senior Account Manager Adrian Mills McCann Strategy Mark Bradley McCann Senior Producer Cinnamon Darvall McCann Producer Oliver Mcgill Composer And Producer Huey Groves McCann Digital Christian Stocker McCann Digital Julian Frost Animation Chloe Alsop Metro Trains Marketing Manager Leah Waymark Metro Trains General Manager/Corporate Relations Pat Baron McCann Senior Art Director
#DAMMIPIГ™VOCE - TURN UP MY VOICE
#DAMMIPIÙVOCE - TURN UP MY VOICE
Advertiser : COORDOWN ONLUS Product : WORLD DOWN SYNDROME DAY Entrant : SAATCHI & SAATCHI Milan, ITALY Type of Entry : Use of Media Category : Best Use of Social Media Title : #DAMMIPIГ™VOCE - TURN UP MY VOICE Advertiser/Client : COORDOWN ONLUS Product/Service : WORLD DOWN SYNDROME DAY Entrant Company : SAATCHI & SAATCHI Milan, ITALY Advertising Agency : SAATCHI & SAATCHI Milan, ITALY
Name Company Position Top Digital / Flipper Music /Luca Bottale / H-Films / Getty Images / Google / Akita Film / Think Cattleya / Sing Sing / General Jingles / Luca Lucini / Moviement / Woolcan / Sony Music / Glamour Model Partners Logicweb Web Developer Ambito 5 Social Media Partner Federico De Cesare Viola Coordown Onlus Head Of Communications Fulvio Rossetti Saatchi & Saatchi Editor Raffaella Scarpetti Saatchi & Saatchi Head Of TV Erica Lora Lamia Saatchi & Saatchi Producer Silvio Coco Saatchi & Saatchi Head Of Interactive Production Flavia Pipola Saatchi & Saatchi Social Network Specialist Stefano Caridi Saatchi & Saatchi Digital Specialist Ilaria Lorenzetti Saatchi & Saatchi Account Manager Luca Lorenzini Saatchi & Saatchi Copywriter Luca Pannese Saatchi & Saatchi Art Director Luca Lorenzini Saatchi & Saatchi Creative Director Luca Pannese Saatchi & Saatchi Creative Director Alessandro Orlandi Saatchi & Saatchi Creative Director Agostino Toscana Saatchi & Saatchi Creative Director Agostino Toscana Saatchi & Saatchi Executive Creative Director
PAR-KING
PAR-KING
Advertiser : SMART VERTRIEBS Product : SMART FORTWO Entrant : BBDO GERMANY Berlin, GERMANY Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : PAR-KING Advertiser/Client : SMART VERTRIEBS Product/Service : SMART FORTWO Entrant Company : BBDO GERMANY Berlin, GERMANY Advertising Agency : BBDO GERMANY Berlin, GERMANY
Name Company Position Wolfgang Schneider BBDO Germany Chief Creative Officer Jan Harbeck/David Mously BBDO Proximity Berlin Creative Managing Directors Max Millies/Marius Lohmann BBDO Proximity Berlin Creative Directors Marius Lohmann/Rene Bieder/Nicole Nikolopoulou/Georgi Popiashvili/Nina Mendez BBDO Proximity Berlin Art Directors Max Millies/Nicolas Linde BBDO Proximity Berlin Copywriters Dirk Spakowski BBDO Proximity Berlin Managing Director Sebastian Schlosser BBDO Proximity Berlin Client Service Director Steffen Schumann BBDO Proximity Berlin Account Director Joris Jonker/Anne Hohmann/Irina Hartung BBDO Proximity Berlin Account Manager Yassin Taibi/Rene Bieder/Sebastian Heidfeld BBDO Proximity Berlin Concept Silke Rochow BBDO Proximity Berlin TV Producer Steffen Gentis BBDO Proximity Düsseldorf Head Of TV Cobblestone Filmproduktion / Berlin Production Company Juri Wiesner/Nora Hässner Cobblestone Filmproduktion Producer Anna-Lisa Reinfurth/Robin Niehoff/Philip Teltz Cobblestone Filmproduktion Production Assistants Ben Ramson Location Manager Kai Klinke Director Kai Klinke Director of Photography Max Millies BBDO Proximity Berlin Script
THE HIGHEST GOAL
THE HIGHEST GOAL
Advertiser : ADIDAS JAPAN K.K. Product : FOOTBALL Entrant : TBWA\HAKUHODO Tokyo, JAPAN Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : THE HIGHEST GOAL Advertiser/Client : ADIDAS JAPAN K.K. Product/Service : FOOTBALL Entrant Company : TBWA\HAKUHODO Tokyo, JAPAN Advertising Agency : TBWA\HAKUHODO Tokyo, JAPAN Media Agency : ROBOT COMMUNICATIONS Tokyo, JAPAN
Name Company Position Kazoo Sato TBWA\Hakuhodo Exective Creative Director Takahiro Hosoda TBWA\Hakuhodo Associate Creative Director Motonori Sugiyama TBWA\Hakuhodo Copywriter Hirohumi Nakajima TBWA\Hakuhodo Art Director Keisuke Shimizu TBWA\Hakuhodo Art Director Kaname Aratame TBWA\Hakuhodo Experience Designer Toshihiro Yoshii TBWA\Hakuhodo Account Executive Weichun Chu TBWA\Hakuhodo Account Executive Yoshitomo Hanada TBWA\Hakuhodo Account Executive Mineo Mori TBWA\Hakuhodo Public Relations Rui Kondo TBWA\Hakuhodo Public Relations Toshio Ushihara TBWA\Hakuhodo Public Relations Tomoyuki Ashinuma TBWA\Hakuhodo Producer Hirotaka Sato Robot Production Manager Ryo Morita Robot Production Manager Genki Ito Director Takashi Chiba Helmet Camera Hiroaki Morikawa Light Taeji Sawai Music Toyokatsu Tanno Imagica Edit
1000 STORES
1000 STORES
Advertiser : YIHAODIAN Product : E-GROCERY Entrant : OGILVY & MATHER SHANGHAI, CHINA Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : 1000 STORES Advertiser/Client : YIHAODIAN Product/Service : E-GROCERY Entrant Company : OGILVY & MATHER SHANGHAI, CHINA Advertising Agency : OGILVY & MATHER SHANGHAI, CHINA
Name Company Position Graham Fink Ogilvy & Mather Advertising Shanghai Chief Creative Officer Francis Wee Ogilvy & Mather Advertising Shanghai Executive Creative Director Dirk Eschenbacher Ogilvy & Mather Advertising Beijing Regional Creative Director Sascha Engel Ogilvy & Mather Advertising Shanghai Creative Director Juggi Ramakrishna Ogilvy & Mather Advertising Beijing Executive Creative Director Daniel Comar OgilvyAction Malaysia Regional Executive Creative Director Ali Grayeli OgilvyAction Shanghai Creative Director Liwen Fan Ogilvy & Mather Advertising Shanghai Art Director Kweichee Lam Ogilvy & Mather Advertising Beijing Copywriter Marc Violo Ogilvy & Mather Advertising Shanghai Innovation Planner Rita Yang Ogilvy Auto Beijing Innovation Planner Quetina Yang OgilvyOne Worldwide Beijing Innovation Planner Yuan Yong Ogilvy & Mather Advertising Shanghai Account Service Chris Reitermann Ogilvy & Mather Advertising Shanghai Account Service Nicole Hu Ogilvy & Mather Advertising Shanghai Account Service Eden Wu Ogilvy & Mather Advertising Shanghai Account Service Jan Kern Treehouse Producer Gamal Istiyanto Treehouse Editor Lea Chen Shishang Architecture Architect Kevin Yeh Axis Creative Integration Producer
WHAT DOES ABSOLUTE SOUND LIKE?
WHAT DOES ABSOLUTE SOUND LIKE?
Advertiser : PERNOD RICARD Product : ABSOLUT VODKA Entrant : PHD COLOMBIA BogotГЎ, COLOMBIA Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : WHAT DOES ABSOLUTE SOUND LIKE? Advertiser/Client : PERNOD RICARD Product/Service : ABSOLUT VODKA Advertising Agency : SANCHO BBDO BogotГЎ, COLOMBIA Media Agency : PHD COLOMBIA BogotГЎ, COLOMBIA Entrant Company : PHD COLOMBIA BogotГЎ, COLOMBIA
Name Company Position Cristian Jaramillo Phd Colombia Strategic Director Pedro Miguel Rodriguez Phd Colombia Creative Director Stuart Gonzalez Phd Colombia Proyect Manager Carlos Felipe Romero Sancho BBDO Account Manager Felipe Jaramillo Neurofocus Ceo Maria Quiazua Sistole Account Manager Carolina Franco Pernod Ricard Brand Manager Alejandro Marin Todelar - La X Music Director Alvaro Uribe Todelar - La X Music Dj Mauricio Alvarez Sancho BBDO Comunity Manager Adriana Morales Phd Colombia Account Manager
LONGER MERRY CHRISTMAS
LONGER MERRY CHRISTMAS
Advertiser : HEINEKEN Product : HEINEKEN Entrant : JWT SAN JUAN, PUERTO RICO Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : LONGER MERRY CHRISTMAS Advertiser/Client : HEINEKEN Product/Service : HEINEKEN Entrant Company : JWT SAN JUAN, PUERTO RICO Advertising Agency : JWT SAN JUAN, PUERTO RICO Media Agency : MINDSHARE WW San Juan, PUERTO RICO
Name Company Position Jaime Rosado JWT San Juan Vice President Regional Creative Director Johanna Santiago JWT San Juan Associate Creative Director Manuel Torres JWT San Juan Interactive Creative Director Gabriela Bonilla JWT San Juan Copywriter Pablo Torres JWT San Juan Copywriter Daniel Vicente JWT San Juan Interactive Art Director Juan Carlos Montes JWT San Juan Interactive Art Director Carlos DГЎvila JWT San Juan Sound Engineer Noro SebastiГЎn JWT San Juan Producer Juan MartГnez-Paz JWT San Juan Vice President Account Director Erika Van O'ordt JWT San Juan Direct Marketing Director Auribel Chaar JWT San Juan Digital Account Director Nicole Vidal JWT San Juan Account Executive Miguel Souss JWT San Juan Account Executive Francisco JimГ©nez JWT San Juan Digital Account Executive Edmaris Carazo JWT San Juan Social Media Manager ГЃlvaro Susena MDI Interactive Developer Santos Rivera Latitude 18 Producer
THE GERM STAMP
THE GERM STAMP
Advertiser : PROCTER & GAMBLE Product : SAFEGUARD SOAP Entrant : SAATCHI & SAATCHI Singapore, SINGAPORE Type of Entry : Product & Service Category : Fast Moving Consumer Goods Title : THE GERM STAMP Advertiser/Client : PROCTER & GAMBLE Product/Service : SAFEGUARD SOAP Entrant Company : SAATCHI & SAATCHI Singapore, SINGAPORE Advertising Agency : SAATCHI & SAATCHI Singapore, SINGAPORE Media Agency : SAATCHI & SAATCHI Singapore, SINGAPORE
Name Company Position Bruce Matchett Saatchi & Saatchi Executive Creative Director Jennie Morris Saatchi & Saatchi Creative Director Cinzia Crociani Saatchi & Saatchi Art Director Jennie Morris Saatchi & Saatchi Copywriter Mariuze Jino Argamosa Moreto Saatchi & Saatchi Copywriter Paolo Agulto Saatchi & Saatchi Coypwriter Ruth Ibbotson Saatchi & Saatchi Art Director Pei Pei Ng Saatchi & Saatchi Art Director Neel Chaurasia Saatchi & Saatchi Global Equity Director - Safeguard Ann Jingco Saatchi & Saatchi Regional Account Director Celevel Ranoco Butler Saatchi & Saatchi General Manager Ruth Barcelona Saatchi & Saatchi Account Manager Vittorio Badini Confalonieri Director Massimo Bettarelli Director Of Photography Getty Images Getty Images Photography Terry Ong Saatchi & Saatchi Production Manager Lolita Ham Saatchi & Saatchi Regional TV Producer Siti Muttalib Saatchi & Saatchi Traffic Manager
#YOUDRIVE
#YOUDRIVE
Advertiser : MERCEDES-BENZ Product : A-CLASS Entrant : MAXUS GLOBAL, UNITED KINGDOM Type of Entry : Product & Service Category : Cars & Automotive Services Title : #YOUDRIVE Advertiser/Client : MERCEDES-BENZ Product/Service : A-CLASS Advertising Agency : ABBOTT MEAD VICKERS BBDO London, UNITED KINGDOM Media Agency : MAXUS GLOBAL, UNITED KINGDOM Entrant Company : MAXUS GLOBAL, UNITED KINGDOM
Name Company Position Howard Watson Maxus Client Service Director Chris Lewis Jones Maxus Account Director Nicola Jopling Maxus Business Director Karen Mccleverty Maxus Manager Rebecca Ridgewell Maxus Senior Planner Jess Marke Maxus Senior Planner Blake Spooner Maxus Account Director
THE GAP IN THE MARKET
THE GAP IN THE MARKET
Advertiser : KBC Product : KBC ENTREPRENEURS Entrant : TBWA\BELGIUM Brussels, BELGIUM Type of Entry : Product & Service Category : Financial Products & Services Title : THE GAP IN THE MARKET Advertiser/Client : KBC Product/Service : KBC ENTREPRENEURS Entrant Company : TBWA\BELGIUM Brussels, BELGIUM Advertising Agency : TBWA\BELGIUM Brussels, BELGIUM
Name Company Position Pride TBWA Belgium Public Relations Digital Arts Network Belgium TBWA Belgium Online Production Sake TBWA Belgium RTV Productions Sylvie Dewaele TBWA Belgium Media Arts Vicky Willems/Bert Denis TBWA Belgium Strategy Catherine Hamers/Katrien Crabbe/Yann Billen/Geert Potargent TBWA Belgium Account Team Chiara De Decker TBWA Belgium Radio Crew Lander Janssens TBWA Belgium Online Art Director Menno Buyl/Tony Naudts-DucГЁne TBWA Belgium Art Directors Geert Verdonck/Paul Van Oevelen TBWA Belgium Copywriters Jan Macken/Gert Pauwels TBWA Belgium Creative Direction
GOLD MEDAL WINNER STAMPS
GOLD MEDAL WINNER STAMPS
Advertiser : ROYAL MAIL Product : ROYAL MAIL STAMPS Entrant : UM London, UNITED KINGDOM Type of Entry : Product & Service Category : Commercial Public Services incl. Healthcare & Medical Title : GOLD MEDAL WINNER STAMPS Advertiser/Client : ROYAL MAIL Product/Service : ROYAL MAIL STAMPS Media Agency 2 : UM London, UNITED KINGDOM Entrant Company : UM London, UNITED KINGDOM Media Agency : UM London, UNITED KINGDOM
Name Company Position Fraser Chisholm Royal Mail Head Of Customer Marketing/Stamps And Collectibles Julie Murray Royal Mail Head Of Marketing/Stamps And Collectibles Ben Reilly UM London Business Director Tony Mattson UM London Head Of Strategy Natasha Lenton Um London Digital Account Director Marika UM London Digital Account Executive Nick Heales UM London Head Of Press Robert Campbell Beta London Founder And Creative Director Chris Beta London Creative Director Ho Raven Beta London Group Account Director
#BESTNIGHTEVER
#BESTNIGHTEVER
Advertiser : ASOS Product : WOMENSWEAR Entrant : CARAT London , UNITED KINGDOM Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : #BESTNIGHTEVER Advertiser/Client : ASOS Product/Service : WOMENSWEAR Advertising Agency : ASOS London, UNITED KINGDOM Media Agency : CARAT London, UNITED KINGDOM Entrant Company : CARAT London, UNITED KINGDOM
Name Company Position Terri Westlake ASOS Marketing Director Fiona Marshall ASOS Head Of Marketing Womenswear Liz Le Breton ASOS Womenswear Marketing Manager Joanna Pacey ASOS Marketing Executive Michael Iskas Carat Chief Innovation Officer Fiona Lloyd Carat Managing Partner Victoria Gregory Carat Account Director Liam Brennan Carat Digital Director Michael Rhodes Carat Planning Director Claire Thomas Carat Account Manager Hayley Burt Carat Account Executive Adam Mcnichol Rehab Head Of Production Emi Gal Brainient Chief Executive Officer
I'M AMAZING
I'M AMAZING
Advertiser : McDONALD’S RESTAURANTS Product : RESTAURANTS Entrant : DDB GROUP HONG KONG, HONG KONG Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : I'M AMAZING Advertiser/Client : McDONALD’S RESTAURANTS Product/Service : RESTAURANTS Entrant Company : DDB GROUP HONG KONG, HONG KONG Advertising Agency : DDB GROUP HONG KONG, HONG KONG Media Agency : OMD HONG KONG, HONG KONG
Name Company Position Jeffry Gamble DDB Group Hong Kong Group Executive Creative Director Asawin Phanichwatana DDB Group Hong Kong Creative Director Frankie Fung DDB Group Hong Kong Creative Director Clifford Ng DDB Group Hong Kong Creative Director Nateepat Jaturonrasmi DDB Group Hong Kong Creative Director Vincent Tse DDB Group Hong Kong Associate Creative Director Manolis Perrakis DDB Group Hong Kong Creative Technologist Daat Lai DDB Group Hong Kong Writer Thomas Selby DDB Group Hong Kong Writer Francis Chung DDB Group Hong Kong Writer Arthur Tse DDB Group Hong Kong Senior Art Director Miriam Yip DDB Group Hong Kong Senior Art Director Amy Lien DDB Group Hong Kong Art Director Maurice Moynihan DDB Group Hong Kong Art Director Winnie Chan DDB Group Hong Kong Art Director Annie Tong DDB Group Hong Kong Producer Vincent Wong DDB Group Hong Kong Producer Christy Leung DDB Group Hong Kong Print Production Ng Ka Lok DDB Group Hong Kong Print Production
SHARE THE NEWSPAPER WITH CHILDREN
SHARE THE NEWSPAPER WITH CHILDREN
Advertiser : THE TOKYO SHIMBUN Product : THE TOKYO SHIMBUN Entrant : DENTSU Tokyo, JAPAN Type of Entry : Product & Service Category : Publications & Media Title : SHARE THE NEWSPAPER WITH CHILDREN Advertiser/Client : THE TOKYO SHIMBUN Product/Service : THE TOKYO SHIMBUN Entrant Company : DENTSU Tokyo, JAPAN Advertising Agency : DENTSU Tokyo, JAPAN Media Agency : DENTSU Tokyo, JAPAN
Name Company Position Hirofumi Hayashi Dentsu Creative Director/Copywriter Masaharu Kurosu Dentsu Creative Director/Art Director Satoshi Ogawa Dentsu Agency Producer Norihito Sako Dentsu Planning Director Yasuo Kabasawa Dentsu Media Producer Makoto Kanabayashi Dentsu Interactive Producer Masashi Omae Dentsu Copywriter Tomoaki Miyata Dentsu Copywriter Fumihiro Yokoyama Taki Corporation Production Producer Hiroshi Kanou Taki Corporation Production Producer Hisanao Tenmyo Taki Corporation Production Producer Kei Kohara Taki Corporation Production Producer Tsukasa Yamamoto Taki Corporation Production Director Yoichi Tsunekado Taki Corporation Designer Tomohisa Komiya Taki Corporation Designer Kenichiro Kuroiwa Taki Corporation Designer Takaaki Tezuka Taki Corporation Designer
THE POWER OF NEWSPAPER
THE POWER OF NEWSPAPER
Advertiser : NEWSPAPERWORK Product : MARKETINGPLATFORM OF ALL BELGIAN NEWSPAPERS Entrant : DUVAL GUILLAUME MODEM Antwerp, BELGIUM Type of Entry : Product & Service Category : Business Products & Services Title : THE POWER OF NEWSPAPER Advertiser/Client : NEWSPAPERWORK Product/Service : MARKETINGPLATFORM OF ALL BELGIAN NEWSPAPERS Entrant Company : DUVAL GUILLAUME MODEM Antwerp, BELGIUM Advertising Agency : DUVAL GUILLAUME MODEM Antwerp, BELGIUM
Name Company Position Katrien Bottez/Geoffrey Hantson Duval Guillaume Executive Creative Directors Ad Van Ongeval Duval Guillaume Art Director Dieter De Ridder Duval Guillaume Copywriter Liene Donckers/Bart Verschueren Duval Guillaume Account Team Maarten Van Herck Duval Guillaume Digital Strategist Marc Van Buggenhout Duval Guillaume Agency Producer Dagmar Duportail Poetry In Motion Director Hans Buysse Poetry In Motion Executive Producer Brechje Depourcq Poetry In Motion Producer
WHY WAIT UNTIL IT'S TOO LATE?
WHY WAIT UNTIL IT'S TOO LATE?
Advertiser : FUNERAL INSURANCE COMPANY DELA Product : DELA BRAND Entrant : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Type of Entry : Product & Service Category : Corporate Image & Information Title : WHY WAIT UNTIL IT'S TOO LATE? Advertiser/Client : FUNERAL INSURANCE COMPANY DELA Product/Service : DELA BRAND Entrant Company : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Advertising Agency : OGILVY & MATHER AMSTERDAM, THE NETHERLANDS Media Agency : MEDIAVALUE Eindhoven, THE NETHERLANDS Media Agency 2 : FRESH FRUIT DIGITAL Eindhoven, THE NETHERLANDS
Name Company Position Bas Welling Wefilm Producer Roel Welling Wefilm Director Hans Veldhorst Ogilvy And Mather Amsterdam Strategy Director Brenda Bentz Van Den Berg Ogilvy And Mather Amsterdam Agency Producer Zilla Smith Ogilvy And Mather Amsterdam Account Manager Bas Derks Ogilvy And Mather Amsterdam Designer Bart Te Riele Ogilvy And Mather Amsterdam Interactive Creative Director Piebe Piebenga Ogilvy And Mather Amsterdam Copywriter Darre Van Dijk Ogilvy And Mather Amsterdam Art Director Piebe Piebenga Ogilvy And Mather Amsterdam Creative Director Darre Van Dijk Ogilvy And Mather Amsterdam Executive Creative Director
WHITE FLAG
WHITE FLAG
Advertiser : MISSING CHILDREN Product : MISSING CHILDRENВґS WHITE FLAG Entrant : ALMACEN Olivos, ARGENTINA Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : WHITE FLAG Advertiser/Client : MISSING CHILDREN Product/Service : MISSING CHILDRENВґS WHITE FLAG Entrant Company : ALMACEN Olivos, ARGENTINA Advertising Agency : ALMACEN Olivos, ARGENTINA Media Agency : ALMACEN Olivos, ARGENTINA
Name Company Position Daniel Onorato AlmacГ©n Co-Chairman Caio Lucini AlmacГ©n Co-Chairman Walter Onorato AlmacГ©n Executive Creative Director Diego Duprat AlmacГ©n Executive Creative Director Gabriel EspisГєa AlmacГ©n Copywritter TomГЎs Bres Bullrich AlmacГ©n Art Director Tania Kolakovic AlmacГ©n Design Potrero.tv Potrero.TV Director Film Diego Schapira Potrero.TV Producer Matias Mesa Potrero.TV Photography Director HГ©ctor Fiorentino AlmacГ©n Web Development
MISSING CHILDREN
MISSING CHILDREN
Advertiser : MAES DA SE Product : MAES DA SE Entrant : AFRICA Sao Paulo, BRAZIL Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : MISSING CHILDREN Advertiser/Client : MAES DA SE Product/Service : MAES DA SE Entrant Company : AFRICA Sao Paulo, BRAZIL Advertising Agency : AFRICA Sao Paulo, BRAZIL
Name Company Position Pivot Team Pivot Production Luiz Fernando Vieira/Evandro Soares/Felipe Santos Africa Media Team Marcos Valeta Africa Digital Manager Marcio Santoro/Marcos Valeta/Carlos Larotonda Africa Client Services Team Ana Cortat Africa Planning Director Ricardo Sarno Africa Art Director Pedro Lazera Africa Copywriter Evandro Soares Africa Projects Creative Director Andrea Siqueira Africa Creative Director Sergio Gordilho Africa Chief Creative Officer/Creative Director
GREEN SIN
GREEN SIN
Advertiser : SAMBITO Product : RECYCLING CAMPAIGN Entrant : MARURI GREY Guayaquil, ECUADOR Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : GREEN SIN Advertiser/Client : SAMBITO Product/Service : RECYCLING CAMPAIGN Entrant Company : MARURI GREY Guayaquil, ECUADOR Advertising Agency : MARURI GREY Guayaquil, ECUADOR
Name Company Position Daniel PГ©rez Pallares Maruri Grey Chief Creative Officer Monica Balanzategui Maruri Grey Creative Director Rodrigo Gonzales Maruri Grey Copywriter Samuel Riesgo Maruri Grey Art Director Jose Arroyo Maruri Grey Creative Director Eduardo Maruri Miranda Maruri Grey President Ana Maria Puig Maruri Grey Executive Producer Sara Payo Maruri Grey Account Executive
Bronze
BRING HAPPINESS HOME
BRING HAPPINESS HOME
Advertiser : PEPSICO Product : PEPSI, LAY'S, TROPICANA Entrant : OMD CHINA Shanghai, CHINA Type of Entry : Use of Media Category : Best Use of Screens Title : BRING HAPPINESS HOME Advertiser/Client : PEPSICO Product/Service : PEPSI, LAY'S, TROPICANA Advertising Agency : BBDO CHINA Shanghai, CHINA Media Agency : OMD CHINA Shanghai, CHINA Entrant Company : OMD CHINA Shanghai, CHINA
Name Company Position Richard Lee Pepsico Cmo Alfred Tong Pepsico Marketing Director Jacky Wong Pepsico Sr. Marketing Director Richard He Pepsico Head Of Marketing Danielle Jin Pepsico Sr. Marketing Director Tina Wang Pepsico Media Director
LONGER MERRY CHRISTMAS
LONGER MERRY CHRISTMAS
Advertiser : HEINEKEN Product : HEINEKEN Entrant : JWT SAN JUAN, PUERTO RICO Type of Entry : Use of Media Category : Best Use of Audio Title : LONGER MERRY CHRISTMAS Advertiser/Client : HEINEKEN Product/Service : HEINEKEN Entrant Company : JWT SAN JUAN, PUERTO RICO Advertising Agency : JWT SAN JUAN, PUERTO RICO Media Agency : MINDSHARE WW San Juan, PUERTO RICO
Name Company Position Jaime Rosado JWT San Juan Vice President Regional Creative Director Johanna Santiago JWT San Juan Associate Creative Director Manuel Torres JWT San Juan Interactive Creative Director Gabriela Bonilla JWT San Juan Copywriter Pablo Torres JWT San Juan Copywriter Daniel Vicente JWT San Juan Interactive Art Director Juan Carlos Montes JWT San Juan Interactive Art Director Carlos DГЎvila JWT San Juan Sound Engineer Noro SebastiГЎn JWT San Juan Producer Juan MartГnez-Paz JWT San Juan Vice President Account Director Erika Van O'ordt JWT San Juan Direct Marketing Director Auribel Chaar JWT San Juan Digital Account Director Nicole Vidal JWT San Juan Account Executive Miguel Souss JWT San Juan Account Executive Francisco JimГ©nez JWT San Juan Digital Account Executive Edmaris Carazo JWT San Juan Social Media Manager ГЃlvaro Susena MDI Interactive Developer Santos Rivera Latitude 18 Producer
RADIO AMBULANCE
RADIO AMBULANCE
Advertiser : AER (ECUADORIAN RADIO ASSOCIATION) Product : CORPORATE IMAGE CAMPAIGN Entrant : MARURI GREY Guayaquil, ECUADOR Type of Entry : Use of Media Category : Best Use of Audio Title : RADIO AMBULANCE Advertiser/Client : AER (ECUADORIAN RADIO ASSOCIATION) Product/Service : CORPORATE IMAGE CAMPAIGN Entrant Company : MARURI GREY Guayaquil, ECUADOR Advertising Agency : MARURI GREY Guayaquil, ECUADOR
Name Company Position Daniel PГ©rez Pallares Maruri Grey Chief Creative Officer/Copywriter Adrian Morano Maruri Grey Associate Creative Director Luis Campoverde Maruri Grey Creative Director/Art Director Alejandro PerГ© Maruri Grey Creative Director/Copywriter Jimmy Cobos Maruri Grey Art Director
YOU READ THEY LEARN
Advertiser : HINDUSTAN TIMES Product : NEWSPAPER Entrant : LOWE + PARTNERS London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Print Title : YOU READ THEY LEARN Advertiser/Client : HINDUSTAN TIMES Product/Service : NEWSPAPER Entrant Company : LOWE + PARTNERS London, UNITED KINGDOM Advertising Agency : LOWE + PARTNERS London, UNITED KINGDOM Media Agency : LOWE + PARTNERS London, UNITED KINGDOM
Name Company Position Harsh Agarwal Lowe Lintas & Partners Brand Services Manager Gangotri Deb Lowe Lintas & Partners Brand Services Director Anshul Nagpal Lowe Lintas & Partners Creative Ira Gupta Lowe Lintas & Partners Creative Manzoor Alam Lowe Lintas & Partners Creative Mustafa Rangwala Lowe Lintas & Partners Creative John Thangaraj Lowe Lintas & Partners Vice President- Strategic Planning Tanul Bhartiya Lowe Lintas & Partners Senior Vice President Mohit Arora Lowe Lintas & Partners Group Creative Director Shayondeep Pal Lowe Lintas & Partners Group Creative Director Shriram Iyer Lowe Lintas & Partners Executive Creative Director Amer Jaleel Lowe Lintas & Partners National Creative Director R. Balki Lowe Lintas & Partners Chairman/Chief Creative Officer
THE LIGHTEST AD EVER
THE LIGHTEST AD EVER
Advertiser : ALPARGARTAS Product : MIZUNO MORELIA NEO Entrant : TALENT SГЈo Paulo, BRAZIL Type of Entry : Use of Media Category : Best Use of Print Title : THE LIGHTEST AD EVER Advertiser/Client : ALPARGARTAS Product/Service : MIZUNO MORELIA NEO Entrant Company : TALENT SГЈo Paulo, BRAZIL Advertising Agency : TALENT SГЈo Paulo, BRAZIL
Name Company Position JoГЈo Livi Talent Chief Creative Officer Alexandre Nego Lee Talent Creative Director Rodrigo Bombana Talent Creative Director Ricardo Dolla Talent Copywriter Felipe Lemes Talent Art Director Rafael Barajas Talent Account Supervisor: Marcio Utsch Alpargatas President Paulo Stephan Talent Executive Media Director Mauricio Almeida Talent Media Director Arturo Marenda Talent Copywriter
UNITY PAPER
UNITY PAPER
Advertiser : WESTONE Product : ADA NEWSPAPER Entrant : LEO BURNETT SOLUTIONS Colombo, SRI LANKA Type of Entry : Use of Media Category : Best Use of Print Title : UNITY PAPER Advertiser/Client : WESTONE Product/Service : ADA NEWSPAPER Entrant Company : LEO BURNETT SOLUTIONS Colombo, SRI LANKA Advertising Agency : LEO BURNETT SOLUTIONS Colombo, SRI LANKA Media Agency : STARCOM Colombo, SRI LANKA
Name Company Position Seninda Bandara Starcom World Sri Lanka Media Manager Jehan Adahan Leo Burnett Solutions Inc Photographer Tasneem Siddeeque Arc Worldwide Sri Lanka Public Relations Executive Kishani Gunasekera Arc Worldwide Sri Lanka Direcotor Public Relations Prasad Chaturanga Leo Burnett Illustrator Jayantha Liyanage Leo Burnett Solutions Inc Digitial Artist Nilusha Wanasinghe Starcom World Sri Lanka Senior Media Manager Anuradha Cooray Leo Burnett Solutions Senior Executive Production Ranjith Perera Leo Burnett Solutions Senior Manager -Digital Art Production Mehnaz Ilhamdeen Leo Burnett Solutions Production Manager Manoj Dharmawardhane Leo Burnett Solutions Copy Writer Somasegeram Nadarajah Leo Burnett Solutions Copy Writer Malaka Samit Leo Burnett Solutions Copy Writer Ranjana Amaradeva Leo Burnett Solutions Group Head/Copy Writer Farzad Mohideen Leo Burnett Solutions Copy Writer Eraj Wirasinha Leo Burnett Solutions Associate Creative Director Michael Holsinger Starcom World Sri Lanka Chief Executive Officer Chaturangi De Silva Leo Burnett Solutions Art Director Sithum Walter Leo Burnett Solutions Art Director Subhash Pinnapola Leo Burnett Solutions Executive Creative Director
AMPLIFIER
AMPLIFIER
Advertiser : COCA-COLA Product : COCA-COLA FM Entrant : JWT BRAZIL SГЈo Paulo, BRAZIL Type of Entry : Use of Media Category : Best Use of Print Title : AMPLIFIER Advertiser/Client : COCA-COLA Product/Service : COCA-COLA FM Entrant Company : JWT BRAZIL SГЈo Paulo, BRAZIL Advertising Agency : JWT BRAZIL SГЈo Paulo, BRAZIL
Name Company Position Ricardo John JWT Cco/Executiave Creative Director Roberto Fernandez JWT Executive Creative Director Angela Bassichetti JWT Creative Director Andrea Pissarro JWT Art Director Rodrigo Adam JWT Art Director Leandro Pinheiro JWT Copywriter Fernand Alphen/Isabella Mulholland JWT Planning Ana Hernandes/Felipe Giacon/Luana Ferreira JWT Account Team Aline Moda/Tullio Nicastro/Stella Lopes/Ana Alberine/Fabiana Ramos JWT Media Paula Ferrari JWT Art Buyer FlГЎvio Schaeffer JWT Graphic Producer Manoel Cipriano JWT Mounting Regis Fernandez JWT Filmmaker Renato Rocha Monster Films Video Case Editor Hector Hasegawa Monster Films Animation And Finishing Cayto Trivellato Cabaret Sound Producer Paris Davies JWT Locutor
WINDOW PINTS
WINDOW PINTS
Advertiser : DIAGEO Product : GUINNESS Entrant : GREY GROUP CANADA Toronto, CANADA Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : WINDOW PINTS Advertiser/Client : DIAGEO Product/Service : GUINNESS Entrant Company : GREY GROUP CANADA Toronto, CANADA Advertising Agency : GREY GROUP CANADA Toronto, CANADA
Name Company Position Paul Forrest Grey (Canada) Account Supervisor Darlene Remlinger Grey (Canada) Account Director Vikki Kuzmich Grey (Canada) Producer Todd Lawson Grey (Canada) Art Director James Ansley Grey (Canada) Writer Patrick Scissons Grey (Canada) Chief Creative Officer
A LOJA VAZIA
A LOJA VAZIA
Advertiser : SHOPPING VILLALOBOS Product : SHOPPING VILLALOBOS Entrant : LODUCCA SГЈo Paulo, BRAZIL Type of Entry : Use of Media Category : Best Use of Ambient Media: Large Scale Title : A LOJA VAZIA Advertiser/Client : SHOPPING VILLALOBOS Product/Service : SHOPPING VILLALOBOS Entrant Company : LODUCCA SГЈo Paulo, BRAZIL Advertising Agency : LODUCCA SГЈo Paulo, BRAZIL
Name Company Position Guga Ketzer Loducca Creative Director CГЎssio Moron Loducca Creative Director FГЎbio Saboya Loducca Creative Director SГ©rgio Mugnaini Loducca Creative Director Raphael Franzini Loducca Copywriter Marcelo Rosa Loducca Copywriter FГЎbio Saboya Loducca Copywriter Alexandre Amaral Loducca Art Director Weber Luiz De Andrade Loducca Copywriter Gustavo De Lacerda Loducca Head Of Design Gustavo De Lacerda Loducca Designer Eduardo Tallia Loducca Designer Ana Luisa Andre Loducca Executive Producer Sid Fernandes Loducca Executive Producer FernГЈo Cosi Loducca Client Services Director Fabiane Veiga Loducca Account Group Director Rodrigo Tamer Loducca Media Director Ken Fujioka Loducca Planner VP Daniel De Tomazo Loducca Planner Director Tatiana Moliterno Loducca Account Director
MOVING THE STORE
MOVING THE STORE
Advertiser : IKEA Product : IKEA Entrant : SMFB Oslo, NORWAY Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : MOVING THE STORE Advertiser/Client : IKEA Product/Service : IKEA Entrant Company : SMFB Oslo, NORWAY Advertising Agency : SMFB Oslo, NORWAY Media Agency : MEDIACOM Oslo, NORWAY
Name Company Position Alexander Gjersoe SMFB Creative Hans Magne Ekre SMFB Creative Tonje Skjetne Bjornerem SMFB Account Manager Jannicke Platou SMFB Account Manager Kristian Kristiansen SMFB Account Director Stina Norgren SMFB Web Designer Nicklas Hellborg SMFB Designer Torgrim Naerland SMFB Illustrator Sverrir Brynjolfsson SMFB Motion Graphics
GOOGLE+ DIGITAL SIGNINGS
Advertiser : GOOGLE Product : GOOGLE+ Entrant : GOOGLE UK London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : GOOGLE+ DIGITAL SIGNINGS Advertiser/Client : GOOGLE Product/Service : GOOGLE+ Entrant Company : GOOGLE UK London, UNITED KINGDOM Advertising Agency : GOOGLE UK London, UNITED KINGDOM
Results and Effectiveness With zero media spend we reached over 20m people, featuring on outlets such as BBC Radio 1, ABC News, Mashable and NME. This lead to 500,000 fans adding Ellie to their Circles, driving significant 30DAs, and 100,000 viewers in 156 countries watching the broadcast online - the equivalent of Ellie signing in front of a full capacity Nou Camp. Creative Execution We knew we could spend all the money in the world to tell this audience Google+ is a place for music and still not change their mindset. So, instead we decided to show them what was possible on the platform - a direct experience in a world full of broadcast. Insights, Strategy and the Idea In just 2 years, Google+ has signed up 500m users, with 135m of those active in the stream in the last 30 days (30DAs). But that’s only just over 25%, with a huge number of warm leads. We wanted to drive more of these early adopters to become active by positioning Google+ as a credible social destination for music lovers.
THE PROFITEERS
THE PROFITEERS
Advertiser : FIORUCCI FOOD Product : COLD CUTS Entrant : McCANN WORLDGROUP Milan, ITALY Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : THE PROFITEERS Advertiser/Client : FIORUCCI FOOD Product/Service : COLD CUTS Entrant Company : McCANN WORLDGROUP Milan, ITALY Advertising Agency : McCANN WORLDGROUP Milan, ITALY
Name Company Position Milush Manimendra McCann Worldgroup Italia S.R.L. Editor Case Video Diego Panadisi Why Worry Production Executive Producer Claudio Bresciani Suoni Sound Designer Riccardo Cimino Suoni Music Composer Paco Femenia Mercurio Cinematografica Director Of Photography Alessandro Cavriani Mercurio Cinematografica Producer Nico Perez Veiga Mercurio Cinematografica Director Francesco Pistorio Mercurio Cinematografica Executive Producer Celeste Bertolini McCann Worldgroup Italia S.R.L. PR - Media Relations Federico Lodolini McCann Worldgroup Italia S.R.L. Planner Arianna Tota McCann Worldgroup Italia S.R.L. Account Executive Moony Cusano McCann Worldgroup Italia S.R.L. Account Supervisor Roberta Cutuli McCann Worldgroup Italia S.R.L. Client Director Francesca Pagliarini McCann Worldgroup Italia S.R.L. Copywriter Fabio Bartolomei McCann Worldgroup Italia S.R.L. Copywriter Cristiana Guidi McCann Worldgroup Italia S.R.L. Art Director Fabio Cimino McCann Worldgroup Italia S.R.L. Art Director - Agency Producer Gianluca Ruggiero McCann Worldgroup Italia S.R.L. Head Of Strategy - Chief Operating Officer Gaetano Del Pizzo McCann Worldgroup Italia S.R.L. Creative Director - Art Director Alex Brunori McCann Worldgroup Italia S.R.L. Executive Creative Director
FASTLINE
FASTLINE
Advertiser : FASTWEB Product : INTERNET - OPTICAL FIBER Entrant : M&C SAATCHI Milan, ITALY Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : FASTLINE Advertiser/Client : FASTWEB Product/Service : INTERNET - OPTICAL FIBER Entrant Company : M&C SAATCHI Milan, ITALY Advertising Agency : M&C SAATCHI Milan, ITALY
Name Company Position Vincenzo Gasbarro M&C Saatchi Creative Director Luca Scotto Di Carlo M&C Saatchi Creative Director Silvio Meazza M&C Saatchi Interactive Partner Paola Morabito M&C Saatchi Deputy Creative Director Massimo Capucci M&C Saatchi Strategic Planner Marta Pettenuzzo M&C Saatchi Project Leader Marco Serrao M&C Saatchi Project Leader Dario Marongiu M&C Saatchi Art Director Domenico Stragapede M&C Saatchi Art Director Elisa Binda M&C Saatchi Copywriter Luca Fulciniti M&C Saatchi Art Director Stefania Sabbatini M&C Saatchi Head Of Interactive Development Davide Reppucci M&C Saatchi Developer Alessio Sorrisi M/C Saatchi Producer Michela Braganti M&C Saatchi Producer Artout Lab Staging (H)films Production Edoardo Lugari Director Igp Decaux Media Partner Ambito5 Digital Public Relations
ROAD TO RECOVERY
ROAD TO RECOVERY
Advertiser : DIAGEO AUSTRALIA Product : BUNDABERG RUM Entrant : LEO BURNETT SYDNEY, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : ROAD TO RECOVERY Advertiser/Client : DIAGEO AUSTRALIA Product/Service : BUNDABERG RUM Entrant Company : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency : LEO BURNETT SYDNEY, AUSTRALIA Media Agency : IKON COMMUNICATIONS Sydney, AUSTRALIA
Name Company Position Andy Dilallo Leo Burnett Sydney Chief Creative Officer Grant Mcaloon Leo Burnett Sydney Creative Director Vince Lagana Leo Burnett Sydney Creative Director Michael Dawson Leo Burnett Sydney Copywriter Mark Schöller Leo Burnett Sydney Copywriter Ben Alden Leo Burnett Sydney Art Director Chris Moreira Leo Burnett Sydney Art Director Ben Alden/Jason Young Leo Burnett Sydney Designers Patrick Fileti Leo Burnett Sydney Director Ed Copestick Leo Burnett Sydney Editor Rita Gagliardi/Zoe Paulsen Leo Burnett Sydney TV Producers Jeremy Devilliers/Adrian Jung/Ronald Regis/Michelle Browne Leo Burnett Sydney Print Producer Bryan Wilmot Leo Burnett Sydney Social Manager Peter Bosilkovski Leo Burnett Sydney Client Service Director Sam Mcgown/Holly Matchett Leo Burnett Sydney Account Managers Mathieu Dauner Leo Burnett Sydney Planner Blazze Laser Embellishing Blazze Laser Embellishing Laser Embellishing Christopher Ireland Pool Photographer
POKER
POKER
Advertiser : CARLSBERG Product : CARLSBERG Entrant : DUVAL GUILLAUME MODEM Antwerp, BELGIUM Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : POKER Advertiser/Client : CARLSBERG Product/Service : CARLSBERG Entrant Company : DUVAL GUILLAUME MODEM Antwerp, BELGIUM Advertising Agency : DUVAL GUILLAUME MODEM Antwerp, BELGIUM
Name Company Position Geoffrey Hantson/Katrien Bottez Duval Guillaume Executive Creative Director Koenraad Lefever Duval Guillaume Art Director Dries De Wilde Duval Guillaume Copywriter Elke Janssens Duval Guillaume Account Director Bart Verschueren Duval Guillaume Account Manager Marc Van Buggenhout Duval Guillaume Agency Producer Kris Hoet Duval Guillaume Digital Strategic Director Maarten Van Herck Duval Guillaume Conversation Manager Cecilia Verheyden Monodot Director Tatiana Pierre Monodot Executive Producer Bo De Group/Charlotte Cotman Monodot Producers Pieter Van Alphen Monodot DOP Frauke Dierickx Monodot Postproduction Manager Joris Vanden Berk Monodot Editor
JOURNEY OF HOPE
JOURNEY OF HOPE
Advertiser : KFC Product : KFC ADD HOPE Entrant : OGILVY & MATHER JOHANNESBURG, SOUTH AFRICA Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : JOURNEY OF HOPE Advertiser/Client : KFC Product/Service : KFC ADD HOPE Entrant Company : OGILVY & MATHER JOHANNESBURG, SOUTH AFRICA Advertising Agency : OGILVY & MATHER JOHANNESBURG, SOUTH AFRICA
Name Company Position Simone Serebro Ogilvy PR PR Manager Dustin Chick Ogilvy PR PR Manager Pakiso Albertus Ogilvy Johannesburg Producer Digital Team OgilvyOne Digital Team Tarryn Pitchers Ogilvy PR PR Manager Genna Hansen Social@Ogilvy Social Media Dave Waugh Freq'ncy Composer Shane Renew Freq'ncy Sound Engineer Willem Van Der Walt Mushroom Productions Production Manager Brad Devine DOP Cas Dreijer MEC Access Producer Paul Buys MEC Access Producer Johan Vorster Happy Handgrenade Director/Editor Gabi Kuhn-Bernstein Ogilvy Johannesburg Senior Planner Lauren Mcinnes Ogilvy Johannesburg Group Director Irene Styger Ogilvy Johannesburg Copywriter Alexa Craner Ogilvy Johannesburg Art Director Mike Martin Ogilvy Johannesburg Creative Director Fran Luckin Ogilvy Johannesburg Executive Creative Director
THE ALCOHOL BARRIER
THE ALCOHOL BARRIER
Advertiser : RESPONSIBLE YOUNG DRIVERS (RYD) Product : NGO Entrant : PUBLICIS BRUSSELS, BELGIUM Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : THE ALCOHOL BARRIER Advertiser/Client : RESPONSIBLE YOUNG DRIVERS (RYD) Product/Service : NGO Entrant Company : PUBLICIS BRUSSELS, BELGIUM Advertising Agency : PUBLICIS BRUSSELS, BELGIUM Media Agency : BEPARK Gent, BELGIUM
Name Company Position Paul Servaes Publicis Brussels Executive Creative Director Tom Berth Publicis Brussels Copywriter Geert De Rocker Publicis Brussels Art Director Francis Lippens Publicis Brussels Account Director Julie Oostvogels Publicis Brussels Account Manager Annemie Goegebuer Publicis Brussels Strategic Planner - Farmboy Production Company Mike Van Cleven Farmboy Producer - Bepark Production Company
THE LAST MEAL: RESTAURANT
THE LAST MEAL: RESTAURANT
Advertiser : AMNESTY INTERNATIONAL Product : AMNESTY INTERNATIONAL Entrant : DDB LATINA PUERTO RICO San Juan, PUERTO RICO Type of Entry : Use of Media Category : Best Use of Special Events and Stunt/Live Advertising Title : THE LAST MEAL: RESTAURANT Advertiser/Client : AMNESTY INTERNATIONAL Product/Service : AMNESTY INTERNATIONAL Entrant Company : DDB LATINA PUERTO RICO San Juan, PUERTO RICO Advertising Agency : DDB LATINA PUERTO RICO San Juan, PUERTO RICO
Name Company Position Enrique Renta DDB Latina Puerto Rico Chief Creative Director Leslie Robles DDB Latina Puerto Rico Creative Director Jose Rivera DDB Latina Puerto Rico Art Director Gabriel RГos DDB Latina Puerto Rico Copywriter Edgardo M Rivera DDB Latina Puerto Rico Vp Managing Director Marisa Pujals DDB Latina Puerto Rico Planner Jose CintrГіn 1/4 Productions Editor Carlos Rivera 1/4 Productions Sound Engineer Janette Robles DDB Latina Puerto Rico Digital Project Manager Ive NegrГіn 1/4 Productions Producer Loren Li Ortiz 1/4 Productions Vp Production Carlos GarcГa Freelance Director
DAYS OF HOPE
DAYS OF HOPE
Advertiser : DIAKONIE FRANKFURT & PARTNERS, SAMUSOCIAL, SPRAVEDLIVAYA POMOSCH, SHELTER, SOZIA Product : DIAKONIE FRANKFURT & PARTNERS, SAMUSOCIAL, SPRAVEDLIVAYA POMOSCH, SHELTER, SOZIA Entrant : SAATCHI & SAATCHI Berlin, GERMANY Type of Entry : Use of Media Category : Best Use of Branded Content & Sponsorship Title : DAYS OF HOPE Advertiser/Client : DIAKONIE FRANKFURT & PARTNERS, SAMUSOCIAL, SPRAVEDLIVAYA POMOSCH, SHELTER, SOZIA Product/Service : DIAKONIE FRANKFURT & PARTNERS, SAMUSOCIAL, SPRAVEDLIVAYA POMOSCH, SHELTER, SOZIA Entrant Company : SAATCHI & SAATCHI Berlin, GERMANY Advertising Agency : SAATCHI & SAATCHI Berlin, GERMANY
Name Company Position Oliver Kapusta Saatchi & Saatchi Berlin Executive Creative Director Anne Petri Saatchi & Saatchi Berlin Creative Director Christopher Jones Saatch & Saatchi Berlin Art Director Kathrin Schaller Saatchi & Saatchi Berlin Copywriter Heidi Tzavella Saatchi & Saatchi Berlin International Coordination Michael Samak/Anke Schrot/Inken Dachsel/Theresa Helmich Saatchi & Saatchi Berlin Account Sarah Roth Profenius/Michael Maschke Saatchi & Saatchi Berlin Producer Luca Danscher/Lukas Remie/Stephan Krause Parasol Island Berlin Camera/Film Editing Jonathan Wulfes Parasol Island Berlin Composer/Sound design SГёren Haxholm/Denis Guth Parasol Island Berlin Production/Director Johan Ohlson/Max Olech/Anna Pushkareva/Veljko Golubovic/JГјrg Aemmer Saatchi & Saatchi EMEA Executive Creative Director/Creative Director Zarko Veljkovic/Dragana Petkovic//FrГ©deric Nogier/Laura Iane/Marius Tianu/Catali Saatchi & Saatchi EMEA Creative Department Konrad Kalinowski/Ana Mijajlovic Saatchi & Saatchi EMEA Project Leader/Media Zorica Marjanovic/Sonja Milovic/Ivana Minovic/Pascal Schaub/Stephanie Weber/Soni Saatchi & Saatchi EMEA Account/Management Max Olech/Tanya Moseeva/Nikola Zmajevic/Felix Freese Saatchi & Saatchi EMEA Copywriter Dmitry Panteleenka Saatchi & Saatchi EMEA Video Designer Kristina Vorobyova/Yana Brekotkina/Larisa Petrini/Ramona Dumitru/Antonia Tucheac Saatchi & Saatchi EMEA PR/Communication Ivan Zornic/Nemanja Stojanovic Saatchi & Saatchi EMEA Production Isobel Kerr-Newell Saatchi & Saatchi London Marketing & PR Director Zoe Kent Saatchi & Saatchi London PR Manager
SERIOUS PLAY
SERIOUS PLAY
Advertiser : HSBC Product : HSBC Entrant : JWT LONDON, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Branded Content & Sponsorship Title : SERIOUS PLAY Advertiser/Client : HSBC Product/Service : HSBC Entrant Company : JWT LONDON, UNITED KINGDOM Advertising Agency : JWT LONDON, UNITED KINGDOM Media Agency : MINDSHARE WW London, UNITED KINGDOM
Name Company Position Russell Ramsey JWT Executive Creative Director Axel Chaldecott JWT Global Hsbc Creative Director Daniel Hennessy JWT Creative Director Iain Weatherby JWT Creative Director Matt Chandler JWT Copywriter Simon Sworn JWT Art Director Tanya Hamilton-Smith JWT Account Director Rollo Gwyn-Jones JWT Account Supervisor Orlando Hooper-Greenhill JWT Planner Romilla Sanassy JWT Agency TV Producer Ash Bolland Curious Film Director Tara Riddell Curious Film Producer James Rosen Final Cut Editor Dan Weinbery Greek Street Studios Sound Design Romana Kit JWT Print Producer Emma White JWT Coin Producer Matt Dent Bison Bison Coin Design
GEOX AMPHIBIOX
GEOX AMPHIBIOX
Advertiser : GEOX Product : AMPHIBIOX URBAN WATERPROOF SHOES Entrant : SMFB Oslo, NORWAY Type of Entry : Use of Media Category : Best Use of Branded Content & Sponsorship Title : GEOX AMPHIBIOX Advertiser/Client : GEOX Product/Service : AMPHIBIOX URBAN WATERPROOF SHOES Entrant Company : SMFB Oslo, NORWAY Advertising Agency : SMFB Oslo, NORWAY Advertising Agency 2 : STINKDIGITAL London, UNITED KINGDOM Media Agency : GROUPM Milan, ITALY
Name Company Position Luigi Garbuio Geox Client Georgio Lorenzo Geox Client Richard Holley Geox Client Benjamin Thomas Stink TV DOP James Waters Stink TV Producer Rohan Mangat Blair Stink TV Director Cameron Temple Stinkdigital Creative Director Andy Kinsella Stinkdigital Executive Producer Magnus Snickars SMFB Designer Stina Nordegren SMFB Designer Arnar Haldorsson SMFB Designer Christoffer Lorang Dahl SMFB Agency Producer Jannicke Platou SMFB Account Manager Kristian Kristiansen SMFB Account Director Thomas Askim SMFB Copywriter Eirik Stensrud SMFB Art Director
WINDOW SHOPPING
WINDOW SHOPPING
Advertiser : ADIDAS Product : ADIDAS NEO Entrant : TBWA\HELSINKI, FINLAND Type of Entry : Use of Media Category : Best Use of Digital Media Title : WINDOW SHOPPING Advertiser/Client : ADIDAS Product/Service : ADIDAS NEO Entrant Company : TBWA\HELSINKI, FINLAND Advertising Agency : TBWA\HELSINKI, FINLAND
Name Company Position Kia Herold TBWA Helsinki Project Manager Juha Pelkonen TBWA Helsinki Content Director Lauri Toivonen TBWA Helsinki Business Director Timo Reunanen Symbio Developer Marton Ekler Symbio Developer Kimmo Lahdenkangas Symbio Developer Juha Tikkanen Symbio Project Manager Ceylan Yukler TBWA Global Brand Manager Kruno Ivancic TBWA Art Director Pekka Puhakka TBWA Helsinki Art Director Ville Yli-Knuutila TBWA Helsinki Concept Developer Aleksanteri Gyllenbögel TBWA Helsinki Technology Specialist Mikko Köykkä TBWA Helsinki Technical Advisor Daniel Julier TBWA Helsinki Product Designer Väinö Leskinen TBWA Helsinki Creative Technologist Nina Kaskinen TBWA Helsinki Project Director Martin Mohr TBWA Helsinki Executive Creative Director
FREE WI-FI
FREE WI-FI
Advertiser : McDONALD'S SISTEMAS DE ESPAГ‘A Product : McDONALD'S Entrant : TBWA\ESPAГ‘A Madrid, SPAIN Type of Entry : Use of Media Category : Best Use of Digital Media Title : FREE WI-FI Advertiser/Client : McDONALD'S SISTEMAS DE ESPAГ‘A Product/Service : McDONALD'S Entrant Company : TBWA\ESPAГ‘A Madrid, SPAIN Advertising Agency : TBWA\ESPAГ‘A Madrid, SPAIN
Name Company Position Javier Somoano TBWA \ EspaГ±a Art Director Albert Sanfeliu TBWA \ EspaГ±a Copywriter Montse Pastor TBWA \ EspaГ±a Creative Director Guillermo Gines TBWA \ EspaГ±a Chief Creative Officer Juan Sanchez TBWA \ EspaГ±a Chief Creative Officer
NAWRAS PIGGYBACKING
NAWRAS PIGGYBACKING
Advertiser : NAWRAS Product : WIFI Entrant : LEO BURNETT DUBAI, UNITED ARAB EMIRATES Type of Entry : Use of Media Category : Best Use of Digital Media Title : NAWRAS PIGGYBACKING Advertiser/Client : NAWRAS Product/Service : WIFI Entrant Company : LEO BURNETT DUBAI, UNITED ARAB EMIRATES Advertising Agency : LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Name Company Position Mahdy Abdelrahman Leo Burnett Junior Art Director Janelle Erickson Leo Burnett Copywriter Dima Kronfol Leo Burnett Senior Art Director Gabriel Noronha Leo Burnett Traffic Manager Alya Aladawy Leo Burnett Communications Execuitive Khalil Salem Leo Burnett Group Communications Director Braden Deatcher Leo Burnett Graphic Designer Simon Raffaghello Leo Burnett Copywriter Haytham Lamah Leo Burnett Copywriter Frederick Tadeo Leo Burnett Interactive Art Director Ammar Safi Leo Burnett Art Director Mohamed Oudaha Leo Burnett Creative Director Peter Bidenko Leo Burnett Regional Executive Creative Director Bechara Mouzannar Leo Burnett Chief Creative Officer
THE FUTURE OF THE FASHION SHOW BY TOPSHOP
THE FUTURE OF THE FASHION SHOW BY TOPSHOP
Advertiser : IN HOUSE (TOPSHOP) Product : TOPSHOP UNIQUE FASHION SHOW Entrant : TOPSHOP London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Social Media Title : THE FUTURE OF THE FASHION SHOW BY TOPSHOP Advertiser/Client : IN HOUSE (TOPSHOP) Product/Service : TOPSHOP UNIQUE FASHION SHOW Entrant Company : TOPSHOP London, UNITED KINGDOM Advertising Agency : TOPSHOP London, UNITED KINGDOM Media Agency : TOPSHOP London, UNITED KINGDOM
Name Company Position Justin Cooke Topshop Chief Marketing Officer Marvin Chow Google Director Of Marketing Laura Oakden Topshop Senior Digital Designer Zeynep Inanoglu Google Product Marketing Manager Google/Emea (B2c)В Carrie Jones Topshop Web Marketing Manager Natalia Cano Marren Google Product Marketing ManagerВ google/Emea (B2b) Joanna Aston Google Industry Manager - Retail Christian Cussens Google Head Of Google/Marketing Emea (B2c) Katie Freestone Topshop User Experience/Digital Design Co-Ordinator Zoe Patoff Topshop Senior Fashion/Social Media Writer
SHE RUNS THE NIGHT
SHE RUNS THE NIGHT
Advertiser : NIKE Product : WOMEN'S RUNNING Entrant : JOY. Sydney, AUSTRALIA Type of Entry : Use of Media Category : Best Use of Social Media Title : SHE RUNS THE NIGHT Advertiser/Client : NIKE Product/Service : WOMEN'S RUNNING Entrant Company : JOY. Sydney, AUSTRALIA Advertising Agency : JOY. Sydney, AUSTRALIA Media Agency : RAZOR East Redfern, AUSTRALIA Media Agency 2 : JOY. Sydney, AUSTRALIA
Name Company Position Christy Peacock JOY Executive Creative Director Andrew Wynne JOY Strategy Director Juliana Nyugen Nike Asia-Pacific Marketing Director Tim Wood Nike Asia-Pacific Marketing Manager Missy Capone Nike Asia-Pacific Marketing Manager Chad Mackenzie JOY Creative Director Tim Chenery JOY Head Of Art David Roberts JOY Writer Rupert Pay JOY Head Of Digital Corinne Porter JOY Agency Producer Trelise Caughey JOY Agency TV Producer Kirsty Reynolds JOY Senior Account Director Brooke Doherty JOY Account Manager Jonathan Hopkins Razor Media General Manager Kiku Ohe Exit Films Director Simon Harsent The Pool Collective Director/Photographer Wes Chew Sonar Music Sound Designer Andy O'Loughlin Limelight Sports Event Director Luca Ionescu Like Minded Studio Typographer David Whittaker The Editors Editor
TORCHVIEW
TORCHVIEW
Advertiser : LLOYDS BANKING GROUP Product : LLOYDS TSB Entrant : MEC London, UNITED KINGDOM Type of Entry : Use of Media Category : Best Use of Social Media Title : TORCHVIEW Advertiser/Client : LLOYDS BANKING GROUP Product/Service : LLOYDS TSB Media Agency 2 : MEC London, UNITED KINGDOM Entrant Company : MEC London, UNITED KINGDOM Media Agency : MEC London, UNITED KINGDOM
Name Company Position Genna Trentham MEC Business Director Mike Rance MEC Project Manager Jamie Doubleday MEC Project Manager Andrew Mcgovern Immersive Project Co-Ordinator Thomas Mcgovern Immersive Vice President Stuart Bowden MEC Managing Director Matt Bell MEC Digital Strategy Director
NIKE GREATNESS
NIKE GREATNESS
Advertiser : NIKE Product : NIKE Entrant : WIEDEN+KENNEDY Shanghai, CHINA Type of Entry : Use of Media Category : Best Use of Social Media Title : NIKE GREATNESS Advertiser/Client : NIKE Product/Service : NIKE Entrant Company : WIEDEN+KENNEDY Shanghai, CHINA Advertising Agency : WIEDEN+KENNEDY Shanghai, CHINA Media Agency : MINDSHARE WW Shanghai, CHINA
Name Company Position Team Nike
WELCOME TO SMALL BUSINESS SATURDAY
Advertiser : AMERICAN EXPRESS Product : AMERICAN EXPRESS Entrant : DIGITAS New York, USA Type of Entry : Use of Media Category : Best Use of Social Media Title : WELCOME TO SMALL BUSINESS SATURDAY Advertiser/Client : AMERICAN EXPRESS Product/Service : AMERICAN EXPRESS Entrant Company : DIGITAS New York, USA Advertising Agency : DIGITAS New York, USA Media Agency : MINDSHARE WW New York, USA
Name Company Position Aifos Mindshare M Booth Wieden+Kennedy Digitas
WINDOW SHOPPING
WINDOW SHOPPING
Advertiser : ADIDAS Product : ADIDAS NEO Entrant : TBWA\HELSINKI, FINLAND Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : WINDOW SHOPPING Advertiser/Client : ADIDAS Product/Service : ADIDAS NEO Entrant Company : TBWA\HELSINKI, FINLAND Advertising Agency : TBWA\HELSINKI, FINLAND
Name Company Position Kia Herold TBWA Helsinki Project Manager Juha Pelkonen TBWA Helsinki Content Director Lauri Toivonen TBWA Helsinki Business Director Timo Reunanen Symbio Developer Marton Ekler Symbio Developer Kimmo Lahdenkangas Symbio Developer Juha Tikkanen Symbio Project Manager Ceylan Yukler TBWA Global Brand Manager Kruno Ivancic TBWA Art Director Pekka Puhakka TBWA Helsinki Art Director Ville Yli-Knuutila TBWA Helsinki Concept Developer Aleksanteri Gyllenbögel TBWA Helsinki Technology Specialist Mikko Köykkä TBWA Helsinki Technical Advisor Daniel Julier TBWA Helsinki Product Designer Väinö Leskinen TBWA Helsinki Creative Technologist Nina Kaskinen TBWA Helsinki Project Director Martin Mohr TBWA Helsinki Executive Creative Director
LEND AN EYE
LEND AN EYE
Advertiser : EUREKA CALL CENTRE SYSTEM (S) Product : AWARENESS Entrant : GREY GROUP SINGAPORE, SINGAPORE Type of Entry : Use of Media Category : Best Use of Mobile Devices Title : LEND AN EYE Advertiser/Client : EUREKA CALL CENTRE SYSTEM (S) Product/Service : AWARENESS Entrant Company : GREY GROUP SINGAPORE, SINGAPORE Advertising Agency : GREY GROUP SINGAPORE, SINGAPORE
Name Company Position Ali Shabaz Grey Group Singapore Chief Creative Officer Joseph Cheong Grey Group Singapore Associate Creative Director Ali Shabaz Grey Group Singapore Copywriter Joseph Cheong Grey Group Singapore Copywriter Karn Singh Grey Group Singapore Copywriter Deng Yingzhi Grey Group Singapore Senior Art Director Sudhir Pasumarty Grey Group Singapore Senior Interactive Specialist Sandeep Bhardwaj Grey Group Singapore Mobile Application Specialist Tan Giap How Grey Group Singapore Art Director Desmond Tan KTV Director Sudhir Pasumarty Grey Group Singapore User Interface Designer Leow See Ming Grey Group Singapore User Interface Designer Victoria Koh Wei Ting Grey Group Singapore User Interface Designer Sandra Ong Grey Group Singapore Producer Penelope Wetherill Grey Group Singapore Group Account Director Gaurav Arora Grey Group Singapore Account Director Michelle Tan Grey Group Singapore Account Manager Rani Ramaya Grey Group Singapore Senior Manager/Corporate Communications Apriani Kartika Grey Group Singapore Executive/Corporate Communications Charis Low Eureka Call Centre System Call Centre Manager Fedinandus Oen Grey Group Singapore Design Artist Bobby Koh Grey Group Singapore Production Manager
THE WORD ON THE STREET
THE WORD ON THE STREET
Advertiser : THE ECONOMIST GROUP Product : MAGAZINE Entrant : FHV BBDO Amsterdam, THE NETHERLANDS Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : THE WORD ON THE STREET Advertiser/Client : THE ECONOMIST GROUP Product/Service : MAGAZINE Entrant Company : FHV BBDO Amsterdam, THE NETHERLANDS Advertising Agency : FHV BBDO Amsterdam, THE NETHERLANDS Media Agency : PHD Amsterdam, THE NETHERLANDS
Name Company Position Paul Falla FHV BBDO Copywriter Mark Muller FHV BBDO Copywriter Simon Carbery FHV BBDO Copywriter Bas De Graaf FHV BBDO Art Director Arnd Jan Gulmans FHV BBDO Strategy Director Iain Howe FHV BBDO Client Services Director
OLYMPIC SHIRT FLAG
OLYMPIC SHIRT FLAG
Advertiser : PROCTER & GAMBLE PHILIPPINES Product : LAUNDRY DETERGENT Entrant : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : OLYMPIC SHIRT FLAG Advertiser/Client : PROCTER & GAMBLE PHILIPPINES Product/Service : LAUNDRY DETERGENT Entrant Company : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Advertising Agency : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES
Name Company Position Andrew Petch Ace Saatchi & Saatchi Executive Creative Director Trixie Diyco Ace Saatchi & Saatchi VP/Creative Director Paw Berroya Ace Saatchi & Saatchi Copywriter Gino Caoile Ace Saatchi & Saatchi Art Director Gen Lizares Ace Saatchi & Saatchi Activation Director Sheila Tiongco Ace Saatchi & Saatchi Digital Director Louie Di Jr Ace Saatchi & Saatchi Events Manager Yahnee Mendoza Ace Saatchi & Saatchi Events Supervisor Martin Romualdez Ace Saatchi & Saatchi Public Relations Dennis Obien Ace Saatchi & Saatchi Print Producer Denise Tee Ace Saatchi & Saatchi Head of Art
ROAD TO RECOVERY
ROAD TO RECOVERY
Advertiser : DIAGEO AUSTRALIA Product : BUNDABERG RUM Entrant : LEO BURNETT SYDNEY, AUSTRALIA Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : ROAD TO RECOVERY Advertiser/Client : DIAGEO AUSTRALIA Product/Service : BUNDABERG RUM Entrant Company : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency : LEO BURNETT SYDNEY, AUSTRALIA Media Agency : IKON COMMUNICATIONS Sydney, AUSTRALIA
Name Company Position Andy Dilallo Leo Burnett Sydney Chief Creative Officer Grant Mcaloon Leo Burnett Sydney Creative Director Vince Lagana Leo Burnett Sydney Creative Director Michael Dawson Leo Burnett Sydney Copywriter Mark Schöller Leo Burnett Sydney Copywriter Ben Alden Leo Burnett Sydney Art Director Chris Moreira Leo Burnett Sydney Art Director Ben Alden/Jason Young Leo Burnett Sydney Designers Patrick Fileti Leo Burnett Sydney Director Ed Copestick Leo Burnett Sydney Editor Rita Gagliardi/Zoe Paulsen Leo Burnett Sydney TV Producers Jeremy Devilliers/Adrian Jung/Ronald Regis/Michelle Browne Leo Burnett Sydney Print Producer Bryan Wilmot Leo Burnett Sydney Social Manager Peter Bosilkovski Leo Burnett Sydney Client Service Director Sam Mcgown/Holly Matchett Leo Burnett Sydney Account Managers Mathieu Dauner Leo Burnett Sydney Planner Blazze Laser Embellishing Blazze Laser Embellishing Laser Embellishing Christopher Ireland Pool Photographer
REAL BEAUTY SKETCHES
REAL BEAUTY SKETCHES
Advertiser : UNILEVER Product : DOVE MASTERBRAND Entrant : OGILVY BRASIL SГЈo Paulo, BRAZIL Type of Entry : Best Integrated Campaign Category : Best Use of Integrated Media Title : REAL BEAUTY SKETCHES Advertiser/Client : UNILEVER Product/Service : DOVE MASTERBRAND Entrant Company : OGILVY BRASIL SГЈo Paulo, BRAZIL Advertising Agency : OGILVY BRASIL SГЈo Paulo, BRAZIL
Name Company Position Anselmo Ramos Ogilvy Brasil VP Creative Director Roberto Fernandez/Paco Conde Ogilvy Brasil Executive Creative Director Hugo Veiga Ogilvy Brasil Copywriter Diego Machado Ogilvy Brasil Art Director Gil Zamora Zamora Design Illustrador Veronica Beach/Renata Neumann/Libbt Fine Ogilvy Brasil Producer Ricardo Honegger/Thiago Lima Ogilvy Brasil Account Director Valeria Barone Ogilvy Brasil Head Of Client Service Deborah Lederman Ogilvy Brasil Account Sepervisor Mollie Hill Ogilvy Brasil Planner Daniel Tartaro Ogilvy Brasil Head Of Digital Wagner Gomes Ogilvy Brasil Project Manager Pablo Moura/Fred Celestino Ogilvy Brasil UXD John X Carey Paranoid Us Director Steve Miles/Fernando Machado/Kathleen Ryan/Stacie Bright/Debbie Weinstein Unilever Advertiser's Supervisor Joel Pearson PHD Innovation Director Phillip Owens/Keith Kenniff Paranoid Us Producer Sean Coleman Company 3 Color Grading Paul Kumpata Rock Paper Scissor Editorial Grading A52 Staff A52 Online
BEDTIME STORIES
BEDTIME STORIES
Advertiser : CALIFORNIA MILK PROCESSING BOARD Product : MILK Entrant : GRUPO GALLEGOS HUNTINGTON BEACH, USA Type of Entry : Product & Service Category : Fast Moving Consumer Goods Title : BEDTIME STORIES Advertiser/Client : CALIFORNIA MILK PROCESSING BOARD Product/Service : MILK Entrant Company : GRUPO GALLEGOS HUNTINGTON BEACH, USA Advertising Agency : GRUPO GALLEGOS HUNTINGTON BEACH, USA Media Agency : GRUPO GALLEGOS HUNTINGTON BEACH, USA
Name Company Position Gonzalo Ugarteche Juice West Sound Engineer Mechi Serrano Flamboyant Paradise Producer Guido Rutenberg Flamboyant Paradise Producer Javier Lourenco Flamboyant Paradise Executive Producer Sharon Cooper Grupo Gallegos Associate Media Planner Carlos Arias Grupo Gallegos Junior Account Planner Danny Gonzalez Grupo Gallegos Strategic Planner Luis Miranda Grupo Gallegos Associate Planning Director Sandra Ochoa Grupo Gallegos Account Executive Kymberly Spector Grupo Gallegos Account Director Montse Barrena Grupo Gallegos Group Director/Marketing Solutions Carlos Barciela Grupo Gallegos Director/Broadcast Production Saul Escobar Grupo Gallegos Associate Creative Director Curro Chozas Grupo Gallegos Associate Creative Director Barbie Maraviov Grupo Gallegos Creative Services Supervisor Charlie Davis Grupo Gallegos Art Director Paula Oliosi Grupo Gallegos Art Director Paul Lucker Grupo Gallegos Creative Director Juan OubiГ±a Grupo Gallegos Group Creative Director Pablo Buffagni Grupo Gallegos Chief Creative Officer
MEAT SNACKING HELMET
MEAT SNACKING HELMET
Advertiser : KERRY FOODS Product : MATTESSONS FRIDGE RAIDERS Entrant : SAATCHI & SAATCHI London, UNITED KINGDOM Type of Entry : Product & Service Category : Fast Moving Consumer Goods Title : MEAT SNACKING HELMET Advertiser/Client : KERRY FOODS Product/Service : MATTESSONS FRIDGE RAIDERS Entrant Company : SAATCHI & SAATCHI London, UNITED KINGDOM Advertising Agency : SAATCHI & SAATCHI London, UNITED KINGDOM Media Agency : VIZEUM London, UNITED KINGDOM
Name Company Position Paul Silburn/Kate Stanners Saatchi & Saatchi Executive Creative Director Andy Jex/Rob Potts Saatchi & Saatchi Creative Director Andy Jex/Matthew Guy Saatchi & Saatchi Art Director Rob Potts/Will John Saatchi & Saatchi Copywriter Greg Hemes Saatchi & Saatchi Agency Producer Freya Thompson Saatchi & Saatchi Project Manager Tom Gibson/Tom Callard Saatchi & Saatchi Planner Sam Hawkey/James Barker Saatchi & Saatchi Account Management Charles Pym Saatchi & Saatchi Business Leader Matt Groves Saatchi & Saatchi Director Of Integration Richard Leafberg Saatchi & Saatchi Digital Producer Louis Sheppard/Brett Shellard Saatchi & Saatchi Designer Kit Lynch-Robinson Marmalade Films Director Neil Cray Production Co-Producer Julian Hohndorf Lighting Cameraman Myles Painter Editor Outside Line Community Management Hothouse Design And Build Marmalade Films Post Production/Sound Design Special Thanks To Bucks New University
SMALL WORLD MACHINES
SMALL WORLD MACHINES
Advertiser : COCA-COLA Product : COCA-COLA Entrant : LEO BURNETT SYDNEY, AUSTRALIA Type of Entry : Product & Service Category : Fast Moving Consumer Goods Title : SMALL WORLD MACHINES Advertiser/Client : COCA-COLA Product/Service : COCA-COLA Entrant Company : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency : LEO BURNETT SYDNEY, AUSTRALIA Advertising Agency 2 : LEO BURNETT CHICAGO, USA
Name Company Position Mark Tutssel Leo Burnett Chicago Global Chief Creative Officer Andy Dilallo Leo Burnett Sydney Chief Creative Officer Grant Mcaloon/Vince Lagana Leo Burnett Sydney Creative Directors Dave Loew/Jon Wyville Leo Burnett Chicago Creative Directors Justin Carew/Iggy Rodriguez Leo Burnett Sydney Art Directors Iggy Rodriguez/Justin Carew Leo Burnett Sydney Copywriters Andy Dilallo Leo Burnett Sydney Art Director Omari Millers/John-Henry Pajak/Dave Mugford Leo Burnett Sydney/Chicago Designers Chad Mirshak Leo Burnett Chicago Director - Creative Technology Brendan Crich/Scott North/Keong Seet Leo Burnett Sydney/Chicago Creative Technologists Adrian Gunadi Leo Burnett Sydney Executive Producer Stephen Clark Leo Burnett Chicago Producer Bob Raidt Leo Burnett Chicago Executive Account Director Katie Nikolaus Leo Burnett Chicago Account Supervisor Patrick Fileti Leo Burnett Sydney Director Patrick Fileti Leo Burnett Sydney Editor Angus Forbes Leo Burnett Sydney 2nd Unit Director The Super Group The Super Group Production Company Highlight Films Highlight Films Production Company Song Zu Song Zu Music Company
THE BEETLE SHARK CAGE
Advertiser : VOLKSWAGEN Product : VW BEETLE Entrant : MEDIACOM New York, USA Type of Entry : Product & Service Category : Cars & Automotive Services Title : THE BEETLE SHARK CAGE Advertiser/Client : VOLKSWAGEN Product/Service : VW BEETLE Advertising Agency : DISCOVERY CHANNEL Silver Spring, USA Media Agency : MEDIACOM New York, USA Entrant Company : MEDIACOM New York, USA
Name Company Position Adam Pincus MediaCom Director/MediaCom Beyond Advertising Justin Osborne Volkswagen Gm/Marketing Communications Joanne Diaz MediaCom Senior Partner/Associate Director David Fasola MediaCom Managing Partner Sean Williamson MediaCom Communications Planning Director Scott Felenstein Discovery Channel Executive Vice President/Discovery Ad Sales Mark Lewis Discovery Channel Director/Discovery Ad Sales Marketing Kevin McCarthy Discovery Channel Director/Discovery Solutions Stacy Tobin Discovery Channel Account Executive Amanda Doyle Deutsch Creative Director Alex Milwee Edelman Senior Account Supervisor
LAUNCH SITE ON EBAY
LAUNCH SITE ON EBAY
Advertiser : VOLVO GROUP SWEDEN Product : THE NEW VOLVO FH Entrant : FORSMAN & BODENFORS Gothenburg, SWEDEN Type of Entry : Product & Service Category : Cars & Automotive Services Title : LAUNCH SITE ON EBAY Advertiser/Client : VOLVO GROUP SWEDEN Product/Service : THE NEW VOLVO FH Entrant Company : FORSMAN & BODENFORS Gothenburg, SWEDEN Advertising Agency : FORSMAN & BODENFORS Gothenburg, SWEDEN
Name Company Position Martin Ringqvist Forsman Bodenfors Copywriter Björn Engström
 Forsman Bodenfors Copywriter Sophia Lindholm Forsman Bodenfors Art Director Anders Eklind Forsman Bodenfors Art Director Alexander Blidner Forsman Bodenfors Agency Producer Lina Strandang Forsman Bodenfors Agency Producer Peter Gaudiano Forsman Bodenfors Web Producer Jerry Wass Forsman Bodenfors Designer Johan Wingård Forsman Bodenfors Interaction Designer/Information Architect Jenny Edwardsson Forsman Bodenfors Advertiser's Manager Britta Malmberg Forsman Bodenfors Advertiser's Manager Alison Arnold Forsman Bodenfors Advertiser's Manager Staffan Lamm Forsman Bodenfors Art Director Cilla Glenberg Forsman Bodenfors Account Supervisor Olle Victorin Forsman Bodenfors Account Executive Eva Råberg Forsman Bodenfors Writer Simon Coe Forsman Bodenfors Writer Stefan Thomson Forsman Bodenfors Web Producer
THE GAME OF YOUR LIFE
THE GAME OF YOUR LIFE
Advertiser : OZYEGIN UNIVERSITY Product : SOCIAL MEDIA Entrant : 41?29! Istanbul, TURKEY Type of Entry : Product & Service Category : Commercial Public Services incl. Healthcare & Medical Title : THE GAME OF YOUR LIFE Advertiser/Client : OZYEGIN UNIVERSITY Product/Service : SOCIAL MEDIA Entrant Company : 41?29! Istanbul, TURKEY Advertising Agency : 41?29! Istanbul, TURKEY Media Agency : DIJITAL BURO ISTANBUL, TURKEY
Name Company Position Alemşah Öztürk 41? 29! Head Of Agency Seren Köroğlu 41? 29! Creative Director Ufuk Çetincan 41? 29! Art Director İlyas Eralp 41? 29! Copywriter Alperen Altınöz 41? 29! Copywriter Ahmet Terzioğlu 41? 29! Copywriter Emir Anarat 41? 29! Interface Designer Kağan Çam 41? 29! Actionscript Developer Emre Bağcı 41? 29! .net Developer Emre Çakmakçı 41? 29! Interface Developer Enis Kılıç 41? 29! Flash Animator Doğuş Aslan 41? 29! Post Production Asya Leman Sanıtürk 41? 29! Post Production Zeynep Bozok 41? 29! Sound Designer Gencer Soytemiz 41? 29! Project Manager Mine Pehlivanlı 41? 29! Brand Manager Hidayet Bayraktar 41? 29! Technical Directors Eren Dursun 41? 29! Technical Directors Ali Güracar/Özge Demirbaş 41? 29! Social Media Manager Mert Alankaya 41? 29! Campaign Manager
SCREEN-AGE LOVE STORY
SCREEN-AGE LOVE STORY
Advertiser : PLDT Product : MYDSL Entrant : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Type of Entry : Product & Service Category : Commercial Public Services incl. Healthcare & Medical Title : SCREEN-AGE LOVE STORY Advertiser/Client : PLDT Product/Service : MYDSL Entrant Company : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES Advertising Agency : ACE SAATCHI & SAATCHI Manila, THE PHILIPPINES
Name Company Position Andrew Petch Ace Saatchi & Saatchi Executive Creative Director Trixie Diyco Ace Saatchi & Saatchi VP/Creative Director Greg Martin Ace Saatchi & Saatchi Creative Director Denise Tee Ace Saatchi & Saatchi Head Of Art Paw Berroya Ace Saatchi & Saatchi Copy Writer Gelo Suarez Ace Saatchi & Saatchi Copy Writer Jordan Santos Ace Saatchi & Saatchi Copy Writer Petra Magno Ace Saatchi & Saatchi Copy Writer Sara Badr Ace Saatchi & Saatchi Copy Writer Glenn Lalogan Ace Saatchi & Saatchi Art Director Windel Aboy Ace Saatchi & Saatchi Art Director Hans Malang Ace Saatchi & Saatchi Art Director Miguel Maier Ace Saatchi & Saatchi Art Director Karen Sto. Domingo Ace Saatchi & Saatchi Agency Producer Gigi Garcia Ace Saatchi & Saatchi Client Service Director April Landicho Ace Saatchi & Saatchi Account Manager Claire Cruz Ace Saatchi & Saatchi Account Manager Carmen Antunez Ace Saatchi & Saatchi Planner Natalie Ang Ace Saatchi & Saatchi Planner Henry Frejas Ace Saatchi & Saatchi Director
NAWRAS PIGGYBACKING
NAWRAS PIGGYBACKING
Advertiser : NAWRAS Product : WIFI Entrant : LEO BURNETT DUBAI, UNITED ARAB EMIRATES Type of Entry : Product & Service Category : Commercial Public Services incl. Healthcare & Medical Title : NAWRAS PIGGYBACKING Advertiser/Client : NAWRAS Product/Service : WIFI Entrant Company : LEO BURNETT DUBAI, UNITED ARAB EMIRATES Advertising Agency : LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Name Company Position Mahdy Abdelrahman Leo Burnett Junior Art Director Janelle Erickson Leo Burnett Copywriter Dima Kronfol Leo Burnett Senior Art Director Gabriel Noronha Leo Burnett Traffic Manager Alya Aladawy Leo Burnett Communications Execuitive Khalil Salem Leo Burnett Group Communications Director Braden Deatcher Leo Burnett Graphic Designer Simon Raffaghello Leo Burnett Copywriter Haytham Lamah Leo Burnett Copywriter Frederick Tadeo Leo Burnett Interactive Art Director Ammar Safi Leo Burnett Art Director Mohamed Oudaha Leo Burnett Creative Director Peter Bidenko Leo Burnett Regional Executive Creative Director Bechara Mouzannar Leo Burnett Chief Creative Officer
YOUR BETTER STARTS HERE
YOUR BETTER STARTS HERE
Advertiser : FGL SPORT Product : SPORT CHEK Entrant : TOUCHE! PHD MontrГ©al, CANADA Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : YOUR BETTER STARTS HERE Advertiser/Client : FGL SPORT Product/Service : SPORT CHEK Media Agency 2 : TOUCHE! PHD MontrГ©al, CANADA Entrant Company : TOUCHE! PHD MontrГ©al, CANADA Media Agency : TOUCHE! PHD MontrГ©al, CANADA
Name Company Position SIDLEE TouchГ©!PHD Sarah Gardner FGL Sports Chanel Marketing Manager Frederick Lecoq FGL Sports Vice President Marketing And E-Commerce Duncan Fulton FGL Sports Chief Marketing Officer
WATERDROP AD
WATERDROP AD
Advertiser : DOMINO'S PIZZA Product : PIZZA Entrant : INNOCEAN WORLDWIDE Seoul, SOUTH KOREA Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : WATERDROP AD Advertiser/Client : DOMINO'S PIZZA Product/Service : PIZZA Entrant Company : INNOCEAN WORLDWIDE Seoul, SOUTH KOREA Advertising Agency : INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Name Company Position Jung A Kim Innocean Worldwide Creative Director Sung Chul Kwon Innocean Worldwide Art Director Yeo Reum Shin Innocean Worldwide Copywriter Young-Ho Hwang Innocean Worldwide Art Director Suk Kyung Kang Innocean Worldwide Copywriter Bae Sung Kim Innocean Worldwide Agency PD Hun-Im Innocean Worldwide Art Director Se Hee Kim Innocean Worldwide Copywriter Hee-Gon Suh Innocean Worldwide Account Executive Byoung-Hun Cho Innocean Worldwide Account Executive Se-Ra Lee Innocean Worldwide Account Executive Ji-Young Lim Planit Production Executive Producer Min-Pyo Choi Planit Production Producer Seong-Hoon Yoo Elemnet Director Pulpomano Edit Vixen 2D Stone Sound Sound Design
A RING TO BRING THEM CLOSER
A RING TO BRING THEM CLOSER
Advertiser : McDONALD’S Product : RONALD McDONALD FOUNDATION Entrant : LEO BURNETT MOSCOW, RUSSIA Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : A RING TO BRING THEM CLOSER Advertiser/Client : McDONALD’S Product/Service : RONALD McDONALD FOUNDATION Entrant Company : LEO BURNETT MOSCOW, RUSSIA Advertising Agency : LEO BURNETT MOSCOW, RUSSIA Media Agency : OPTIMUM MEDIA OMD Moscow, RUSSIA
Name Company Position Ruslan Muratov Dago Film Studio Composer Natalia Malgina Dago Film Studio Director Liubov Kuznetsova Dago Film Studio Producer Andrey Puchkov Leo Burnett Moscow Junior Digital Producer Pavel Kuzmin Leo Burnett Moscow Senior Digital Producer Yulia Lartseva Leo Burnett Moscow Producer Roman Pavlenko Leo Burnett Moscow Interactive Creative Director Eugenie Karpenkova Leo Burnett Moscow Account Manager Oxana Shevchenko Leo Burnett Moscow Group Account Director Assia Boukhnina Leo Burnett Moscow Designer Dmitry Jakovlev Leo Burnett Moscow Design Studio Creative Director Margarita Kasimova Leo Burnett Moscow Copywriter Zoya Ryabinina Leo Burnett Moscow Art Director Anna Malikina Leo Burnett Moscow Senior Strategic Planner Natalia Smelova Leo Burnett Moscow Creative Director Mikhail Kudashkin Leo Burnett Moscow Executive Creative Director
MY-NNEQUIN
MY-NNEQUIN
Advertiser : APSA CENTROS COMERCIALES Product : DOT BAIRES SHOPPING Entrant : DAVID Buenos Aires, ARGENTINA Type of Entry : Product & Service Category : Retail and E-Commerce, including Restaurants Title : MY-NNEQUIN Advertiser/Client : APSA CENTROS COMERCIALES Product/Service : DOT BAIRES SHOPPING Entrant Company : DAVID Buenos Aires, ARGENTINA Advertising Agency : DAVID Buenos Aires, ARGENTINA
Name Company Position Joaquin Cubria David ECD Ignacio Ferioli David ECD MatГas Lafalla David Creative Director Ramiro RodrГguez Gamallo David Creative Director Emanuel AbeijГіn David Acount Manager Justina Lioy Lupis David Account Supervisor Sebastian GarcГa Suarez David Agency Producer Rebolucion Rebolucion Production Company Javier Usandivaras Rebolucion Director Sake Sake Production
MAKE THE POLITICIANS WORK
Make the politicians work!
Advertiser : URA.RU CITY WEBSITE Product : URA.RU CITY WEBSITE Entrant : VOSKHOD Yekaterinburg, RUSSIA Type of Entry : Product & Service Category : Publications & Media Title : MAKE THE POLITICIANS WORK Advertiser/Client : URA.RU CITY WEBSITE Product/Service : URA.RU CITY WEBSITE Entrant Company : VOSKHOD Yekaterinburg, RUSSIA Advertising Agency : VOSKHOD Yekaterinburg, RUSSIA Media Agency : VOSKHOD Yekaterinburg, RUSSIA
Name Company Position Andrey Gubaydullin Voskhod Creative Director Evgeny Primachenko Voskhod Copywriter Egor Gavrilin Voskhod Copywriter Vladislav Derevyannikh Voskhod Art-Director Dmitry Maslakov Voskhod Art-Director
SKY LIVESPOTS
Advertiser : SKY Product : SKY Entrant : SERVICEPLAN Munich, GERMANY Type of Entry : Product & Service Category : Publications & Media Title : SKY LIVESPOTS Advertiser/Client : SKY Product/Service : SKY Entrant Company : SERVICEPLAN Munich, GERMANY Advertising Agency : SERVICEPLAN Munich, GERMANY Media Agency : MINDSHARE WW Frankfurt, GERMANY
Name Company Position Frank Dammann Sky Teamlead Champions League Julia Boettger Sky Production Manager Sports Sabine Schernthaner Sky Senior Manager Campaign Communications Benno Unterforsthuber Sky Senior Manager Content Marketing Esther Henze Sky Director Campaign Communications/Social Media Ivo Hoevel Sky Senior Vice President Marketing Daniel Epailly Mindshare Media Agency Florian Panier Serviceplan Agency Producer Andreas Heuschneider Serviceplan Graphic Design Alexander Wieland/Katrin Eberbach/Felix Emmerlich Serviceplan Account Supervisor Franz Roeppischer Serviceplan Art Director Lorenz Langgartner/Frank Seiler Serviceplan Copywriter Sandra Loibl/Oliver Palmer Serviceplan Creative Director Matthias Harbeck Serviceplan Executive Creative Director Alexander Schill Serviceplan Chief Creative Officer
REAL BEAUTY SKETCHES
REAL BEAUTY SKETCHES
Advertiser : UNILEVER Product : DOVE MASTERBRAND Entrant : OGILVY BRASIL SГЈo Paulo, BRAZIL Type of Entry : Product & Service Category : Corporate Image & Information Title : REAL BEAUTY SKETCHES Advertiser/Client : UNILEVER Product/Service : DOVE MASTERBRAND Entrant Company : OGILVY BRASIL SГЈo Paulo, BRAZIL Advertising Agency : OGILVY BRASIL SГЈo Paulo, BRAZIL
Name Company Position Anselmo Ramos Ogilvy Brasil VP Creative Director Roberto Fernandez/Paco Conde Ogilvy Brasil Executive Creative Director Hugo Veiga Ogilvy Brasil Copywriter Diego Machado Ogilvy Brasil Art Director Gil Zamora Zamora Design Illustrador Veronica Beach/Renata Neumann/Libbt Fine Ogilvy Brasil Producer Ricardo Honegger/Thiago Lima Ogilvy Brasil Account Director Valeria Barone Ogilvy Brasil Head Of Client Service Deborah Lederman Ogilvy Brasil Account Sepervisor Mollie Hill Ogilvy Brasil Planner Daniel Tartaro Ogilvy Brasil Head Of Digital Wagner Gomes Ogilvy Brasil Project Manager Pablo Moura/Fred Celestino Ogilvy Brasil UXD John X Carey Paranoid Us Director Steve Miles/Fernando Machado/Kathleen Ryan/Stacie Bright/Debbie Weinstein Unilever Advertiser's Supervisor Joel Pearson PHD Innovation Director Phillip Owens/Keith Kenniff Paranoid Us Producer Sean Coleman Company 3 Color Grading Paul Kumpata Rock Paper Scissor Editorial Grading A52 Staff A52 Online
TINY HOLE
TINY HOLE
Advertiser : HEMORIO Product : BLOOD BANK Entrant : BINDER VISAO ESTRATEGICA Rio De Janeiro, BRAZIL Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : TINY HOLE Advertiser/Client : HEMORIO Product/Service : BLOOD BANK Entrant Company : BINDER VISAO ESTRATEGICA Rio De Janeiro, BRAZIL Advertising Agency : BINDER VISAO ESTRATEGICA Rio De Janeiro, BRAZIL Media Agency : BINDER VISAO ESTRATEGICA Rio De Janeiro, BRAZIL
Name Company Position Leandro Bechara Binder VisГЈo EstratГ©gica Art Director Marcelo Andrade Binder VisГЈo EstratГ©gica Art Director Mariana Louzada Binder VisГЈo EstratГ©gica Copywriter Pedro Drable Binder VisГЈo EstratГ©gica Copywriter Christina Santos Binder VisГЈo EstratГ©gica Account Supervisor Dryelle Soares Binder VisГЈo EstratГ©gica Account Supervisor Marcus Saulnier Binder VisГЈo EstratГ©gica Head Of Art Marcos ApГіstolo Binder VisГЈo EstratГ©gica Creative Director Jefferson Barcellos Binder VisГЈo EstratГ©gica Film Editing Bianca Repsold Binder VisГЈo EstratГ©gica Art Buyer Clara Queiroz Binder VisГЈo EstratГ©gica Art Buyer Edileusa Lima Binder VisГЈo EstratГ©gica Production Pedro Esteves Binder VisГЈo EstratГ©gica Production Andrea Corrado Binder VisГЈo EstratГ©gica Media Supervisor Andrea Afonso Binder VisГЈo EstratГ©gica Media Supervisor Rudy Huhold Photographer ValГ©ria Bravo Hemorio Advertiser Manager Lucas Duque Sonido Sound Director Glaucio Binder Binder VisГЈo EstratГ©gica Account Manager FlГЎvio Cordeiro Binder VisГЈo EstratГ©gica Account Manager
FLASH DRIVING GAME
FLASH DRIVING GAME
Advertiser : NEW ZEALAND TRANSPORT AGENCY Product : SLOW DOWN - YOUNG MALES Entrant : OMD Wellington, NEW ZEALAND Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : FLASH DRIVING GAME Advertiser/Client : NEW ZEALAND TRANSPORT AGENCY Product/Service : SLOW DOWN - YOUNG MALES Advertising Agency : CLEMENGER BBDO Wellington, NEW ZEALAND Media Agency : OMD Wellington, NEW ZEALAND Entrant Company : OMD Wellington, NEW ZEALAND
Name Company Position Emily Goulden OMD Account Manager Annabelle Wilkinson OMD Business Director Linda Major Clemenger BBDO Direct Of Social Marketing Philip Andrew Clemenger BBDO Executive Creative Director Briget Alkema Clemenger BBDO Creative Director Thomas Scovell Clemenger BBDO Strategic Planner
BRIDGE OF LIFE
BRIDGE OF LIFE
Advertiser : SAMSUNG LIFE INSURANCE Product : SAMSUNG LIFE INSURANCE Entrant : CHEIL WORLDWIDE Seoul, SOUTH KOREA Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : BRIDGE OF LIFE Advertiser/Client : SAMSUNG LIFE INSURANCE Product/Service : SAMSUNG LIFE INSURANCE Entrant Company : CHEIL WORLDWIDE Seoul, SOUTH KOREA Advertising Agency : CHEIL WORLDWIDE Seoul, SOUTH KOREA Media Agency : CHEIL WORLDWIDE Seoul, SOUTH KOREA
Name Company Position Jeongkeun Yoo Cheil Worldwide Chief Creative Officer Thomas Hongtack Kim Cheil Worldwide Executive Creative Director Joohoon Lee Cheil Worldwide Creative Director Hyungkyun Oh Cheil Worldwide Art Director Jaeyeon Kim Cheil Worldwide Art Director Minjoo Kim Cheil Worldwide Art Director Jiyeon Choi Cheil Worldwide Art Director Jinwoo Ryu Cheil Worldwide Art Director Chaehoon Lee Cheil Worldwide Art Director Youngjun Kim Cheil Worldwide Copywriter Yukyung Joo Cheil Worldwide Copywriter Yongkyu Choi Cheil Worldwide Copywriter Jieun Park Cheil Worldwide Copywriter Jungho Park Cheil Worldwide Account Director Kyungtae Kim Cheil Worldwide Account Executive Inyoung Lee Cheil Worldwide Account Executive Chang-Hwa Yeo Ex Creative Technical Director Taejin Kang Ex Creative Technical Designer Myeongjoon Joo Ex Creative Technical Designer
FRAME OF SPEECH
FRAME OF SPEECH
Advertiser : AMNESTY INTERNATIONAL Product : AMNESTY INTERNATIONAL Entrant : GREY ISTANBUL, TURKEY Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : FRAME OF SPEECH Advertiser/Client : AMNESTY INTERNATIONAL Product/Service : AMNESTY INTERNATIONAL Entrant Company : GREY ISTANBUL, TURKEY Advertising Agency : GREY ISTANBUL, TURKEY
Name Company Position Meltem Köse Grey Istanbul Agency Production Director Nazlı Turan Grey Istanbul Account Executive Gizem Öğren Account Executive Kerem Çakmak F/2.8 Studio Animatior/Photographer Fırat Doger F/2.8 Studio Photographer Korcan Atalay F/2.8 Studio Photographer Hakan Serbest F/2.8 Studio Photographer Felix Duart F/2.8 Studio Director Ozan Çakmak F/2.8 Studio Photographer/Director Selim İpek Grey İstanbul Agency Producer Elifsu Serin Grey İstanbul Account Director Omer Ustundağ Grey İstanbul Account Supervisor Çetin Yıldız Grey Istanbul Art Director Ece Ok Grey İstanbul Junior Copywriter Kadir Özdemir Copywriter Merve Selamet Grey İstanbul Copywriter Erdinç Mutlu Grey İstanbul Deputy Creative Director Engin Kafadar Grey İstanbul Executive Creative Director Ergin Binyıldız Grey İstanbul Executive Creative Director
SAVE 11
SAVE 11
Advertiser : ALLSTATE Product : INSURANCE Entrant : STARCOM MEDIAVEST GROUP Chicago, USA Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : SAVE 11 Advertiser/Client : ALLSTATE Product/Service : INSURANCE Advertising Agency : LEO BURNETT CHICAGO, USA Media Agency : STARCOM MEDIAVEST GROUP Chicago, USA Entrant Company : STARCOM MEDIAVEST GROUP Chicago, USA
Name Company Position Robert Hunt Starcom MediaVest Group Associate Director Kira Clifton Starcom MediaVest Group Director Karla Knecht Starcom MediaVest Group Senior Vice President/Director
FOLLOW2UNFOLLOW
FOLLOW2UNFOLLOW
Advertiser : PUERTO RICO GOVERNMENT Product : CORRECTIONAL AND REHABILITATION DEPARTMENT Entrant : STARCOM MEDIAVEST GROUP San Juan, PUERTO RICO Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : FOLLOW2UNFOLLOW Advertiser/Client : PUERTO RICO GOVERNMENT Product/Service : CORRECTIONAL AND REHABILITATION DEPARTMENT Media Agency 2 : STARCOM MEDIAVEST GROUP San Juan, PUERTO RICO Entrant Company : STARCOM MEDIAVEST GROUP San Juan, PUERTO RICO Media Agency : STARCOM MEDIAVEST GROUP San Juan, PUERTO RICO
Name Company Position Alejandro Rosado Starcom Mediavest Group Innovation Director
FREE THE FORCED!
FREE THE FORCED!
Advertiser : UNITED NATIONS ASSOCIATION OF GERMANY Product : UNITED NATIONS CAMPAIGN AGAINST FORCED MARRIAGE Entrant : CHEIL GERMANY Schwalbach , GERMANY Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : FREE THE FORCED! Advertiser/Client : UNITED NATIONS ASSOCIATION OF GERMANY Product/Service : UNITED NATIONS CAMPAIGN AGAINST FORCED MARRIAGE Entrant Company : CHEIL GERMANY Schwalbach, GERMANY Advertising Agency : CHEIL GERMANY Schwalbach, GERMANY
Name Company Position Roland Rudolf Cheil Germany Executive Creative Director Thomas Schroeder Cheil Germany Creative Director Joern Welle Cheil Germany Creative Director Arnab Biswas Cheil Germany Head Of Design Fernanda Roedel Cheil Germany Creative Concepter Thilo Mueller-Ohldach Cheil Germany Copywriter Ian Lit Shen Lim Cheil Germany Art Director Moritz Gillrath Cheil Germany Creative Specialist Volker Selle Cheil Germany President Yung Kyu Tomas Lee Cheil Germany Account Director Anna-Sophie Johannes Cheil Germany Account Executive Younghae Suh Cheil Germany Account Executive Katharina Fahnl Cheil Germany Social Media Planner Maximilian Ofer Cheil Germany Project Manager Digital Roman Laufer Cheil Germany Project Manager Dunja Habib Cheil Germany Event Manager Kai Hartung Cheil Germany Producer Suzane Papac Cheil Germany Project Manager Peter Kirsch Senior Screen Designer
RADIO AMBULANCE
RADIO AMBULANCE
Advertiser : AER (ECUADORIAN RADIO ASSOCIATION) Product : CORPORATE IMAGE CAMPAIGN Entrant : MARURI GREY Guayaquil, ECUADOR Type of Entry : Product & Service Category : Charities, Public Health & Safety, Public Awareness Messages Title : RADIO AMBULANCE Advertiser/Client : AER (ECUADORIAN RADIO ASSOCIATION) Product/Service : CORPORATE IMAGE CAMPAIGN Entrant Company : MARURI GREY Guayaquil, ECUADOR Advertising Agency : MARURI GREY Guayaquil, ECUADOR
Name Company Position Daniel PГ©rez Pallares Maruri Grey Chief Creative Officer/Copywriter Adrian Morano Maruri Grey Creative Director Luis Campoverde Maruri Grey Art Director Alejandro PerГ© Maruri Grey Creative Director/Copywriter Eduardo Maruri Miranda Maruri Grey President Luis Campoverde Maruri Grey Creative Director Jimmy Cobos Maruri Grey Art Director/Creative Director Carlos Bosques Independent Technological consultant
19.06.2013
Самый престижный в мире рекламный фестиваль Сannes Lions прошел в 2012 году в 59-й раз.
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