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Agency (city): Weapon7 Creative Director(s): Jason Cascarina, Anthony McGinty, Jeremy Garner (Executive Creative Director) Copywriter(s): Jason Cascarina Art Director(s): Anthony McGinty Production Company (& City): Pulse Films, London Film Director(s): Ben Newman Production Company Producer(s): Oliver Roksill Agency Producer(s): Adam Walker (AMV) Managing Director(s): Sven Kuster, Sascha Martini Concept: Stephan Deisenhofer, Bea Seggering Interactive Designer: Jens Lembke Technical Director: Paul Schmidt Programmer: Dennis Hantke, Andreas Hanft Account Supervisor: Sven Wetzel Account Manager: Antje Koenig Producer (Production company): Phillip Mall (Markenfilm) Short explanationWe were asked to celebrate the fact that a smart fortwo only has two seats. Which makes it a lot of fun for two people. So, we set out to film something that had never been attempted before. We asked two world-class skaters if it was possible for them to perform tricks on the same board simultaneously. And captured the astonishing result. DescriptionThe smart fortwo is a pioneering compact vehicle that offers economical, agile city driving. But it has no back seats. We were asked to bring to life the unique experience offered by the smart and celebrate the fact it was designed purely to be enjoyed by two people.
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