Cannes Lions 2005 Films Silver Part 2
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Category: Home Electronics & Audio-Visual
Title: SHOWER
Advertiser: VIRGIN MOBILE USA
Product or Service: MOBILE PHONE
Advertising Agency FALLON NEW YORK
Country: USA
Creative Director: Ari Merkin Copywriter: Adam Alshin Art Director: Marcus Woolcott Agency Producer: Erika Best/Tammy Auel
Production Company, City: MJZ, New York
Country: USA Director: Tom Kuntz/Mike Maguire Producer: Jeff Scruton Editor: Jon Steffansson Account Supervisor: Amy Frisch/Eric Schnabel/Erik Hanson/Kim Schultz
Synopsis:
A couple standing on a street corner facing camera sing a conversation to one another as if they were talking on the phone in different locations. The woman inquires as to what the man is up to and he tells her that he just got out of the shower.
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Category: Home Electronics & Audio-Visual
Title: THING
Advertiser: VIRGIN MOBILE USA
Product or Service: MOBILE PHONE
Advertising Agency FALLON NEW YORK
Country: USA
Creative Director: Ari Merkin Copywriter: Adam Alshin Art Director: Marcus Woolcott Agency Producer: Erika Best/Tammy Auel
Production Company, City: MJZ, New York
Country: USA Director: Tom Kuntz/Mike Maguire Producer: Jeff Scruton Editor: Jon Steffansson Account Supervisor: Amy Frisch/Eric Schnabel/Erik Hanson/Kim Schultz
Synopsis:
A couple standing on a street corner facing camera sing a conversation to one another as if they were talking on the phone in different locations. When the subject of a mutual friend comes up, they decide that they need to talk about it later.
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Category: Home Electronics & Audio-Visual
Title: CALL WAITING
Advertiser: VIRGIN MOBILE USA
Product or Service: MOBILE PHONE
Advertising Agency FALLON NEW YORK
Country: USA
Creative Director: Ari Merkin Copywriter: Adam Alshin Art Director: Marcus Woolcott Agency Producer: Erika Best/Tammy Auel
Production Company, City: MJZ, New York
Country: USA Director: Tom Kuntz/Mike Maguire Producer: Jeff Scruton Editor: Jon Steffansson Account Supervisor: Amy Frisch/Eric Schnabel/Erik Hanson/Kim Schultz
Synopsis:
Two men standing on a corner facing camera, sing an everyday conversation to one another as if they were on the phone in different locations. During their conversation, a women steps into the picture, symbolizing another call. The man says he can’t talk right now - so she leaves the screen.
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Category: Travel, Transport & Tourism
Title: LOVE STORY
Advertiser: VIRGIN ATLANTIC
Product or Service: UPPER CLASS SUITES
Advertising Agency, City:NET#WORK BBDO, Johannesburg
Country: SOUTH AFRICA
Creative Director: Mike Schalit Copywriter: John Davenport Art Director: Philip Ireland Agency Producer: Caroline Switala
Production Company, City: VELOCITY FILMS, Johannesburg
Country: SOUTH AFRICA Director: Greg Grey Producer: Helena Woodfine D.O.P/Lighting Cameraman: Allard de Schmidt Editor: Ricky Boyd Music: Rob Schroeder Sound/Design Arrangement: Rob Schroeder Account Supervisor: Candice Shortt Advertiser's Supervisor: Caren Parkinson
Synopsis:
Flying long distance on an airline that doesn’t have Virgin Upper class
suites means spending the night next to a stranger.
The reality is that if you really WANTED to sleep with this person you
would’ve married them.
We illustrate this through a spoof romance with a very unattractive
partner.
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Category: Entertainment & Leisure
Title: HUSKY GIRLS
Advertiser: AJINOMOTO
Product or Service: AJINOMOTO STADIUM
Advertising Agency, City:DENTSU, Tokyo
Country: JAPAN
Creative Director: Yuya Furukawa Copywriter: Hiroyo Kanehako Art Director: Hiroyo Kanehako
Production Company, City: DENTSU TEC, Tokyo
Country: JAPAN Director: Jun Kawanishi Producer: Maho Tada/Hidetoshi Nakano D.O.P/Lighting Cameraman: Keiji Hasegawa/Yasuyuki Okuda Editor: Kenji Nishino Music: Muto Associates Account Supervisor: Eiji Kudo Advertiser's Supervisor: Takanobu Nakui
Synopsis:
A young man has moved to a new town. He finds all the women there very beautiful, but their voices are hideously hoarse from cheering.
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Category: Publications & Media
Title: PARENTS' DAY
Advertiser: VH1
Product or Service: SATELLITE TV CHANNEL
Advertising Agency, City:LA COMUNIDAD, Miami
Country: USA
Creative Director: Joaquin Molla/Jose Molla/Ricardo Vior Copywriter: Martin Jalfen/Leonardo Pratt Art Director: Ricardo Vior/Julian Montessano Agency Producer: Facundo Perez
Production Company, City: LANDIA, Buenos Aires
Country: ARGENTINA Director: Andy Fogwill/Agustin Alberdi Producer: Claudio Amoedo Advertiser's Supervisor: Vicente Solis/Fernando Lazzari
Synopsis:
It's parents day at an elementary school. One father, looking like the lead singer of a 1980's glam rock band, expresses his desire for his daughter to grow up in an "normal" environment.
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Category: Banking, Investment & Insurance
Title: HEADMAN VILLAGER LEE
Advertiser: KRUNGTHAI BANK
Product or Service: BANKING
Advertising Agency, City:EURO RSCG FLAGSHIP, Bangkok
Country: THAILAND
Creative Director: Chukiat Jaroensuk/Chak Naiprayoon/Boonkwang Noncharoen Copywriter: Phairat Uaphadunglert Art Director: Kotchakorn Jittapas Agency Producer: Phunyawee Intamas
Production Company, City: FILM FACTORY, Bangkok
Country: THAILAND Director: Visit Sartsanatieng Producer: Revat Vorarat Account Supervisor: Ngampa Thitipannagul
Synopsis:
Having a huge piece of log. Pooyai Lee, a Headman Villager gave his idea to the villagers to produce something, starting with a boat, table set, and a cutting board, and all were failed. Until he was left with the idea to make a toothpick.
The morale: "without a thoughful plan, any huge capital can be blown away."
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Category: Commercial Public Services
Title: VAN
Advertiser: PROXIMUS
Product or Service: MOBILE NETWORK
Advertising Agency, City:LG&F, Brussels
Country: BELGIUM
Creative Director: Christophe Ghewy/Paul Wauters Copywriter: Tim Driesen/Joeri van den Broeck Art Director: Joeri van den Broeck/Tim Driesen Agency Producer: Myriam Maes
Production Company, City: CZAR.BE, Brussels
Country: BELGIUM Director: Lionel Goldstein Producer: Ruben Goots/Linda Vanzeebroeck Music: Hans Helebaut Account Supervisor: Barbara van Duffel/Isabelle Hankard/Martine Vandenbosh Advertiser's Supervisor: Vincent Crabbe/Caroline Fobe
Synopsis:
A young man is talking to his friend... But instead of screaming for help really fast and loud, he begins to explain the whole story how he got in this situation. Because it's so cheap to call, he doesn't have to hurry...
Talk more for less.
Proximus, Mobile Provider.
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Category: Commercial Public Services
Title: BEAR
Advertiser: PROXIMUS
Product or Service: MOBILE NETWORK
Advertising Agency, City:LG&F, Brussels
Country: BELGIUM
Creative Director: Christophe Ghewy/Paul Wauters Copywriter: Tim Driesen/Joeri van den Broeck Art Director: Joeri van den Broeck/Tim Driesen Agency Producer: Myriam Maes
Production Company, City: CZAR.BE, Brussels
Country: BELGIUM Director: Lionel Goldstein Producer: Ruben Goots/Linda Vanzeebroeck Music: Hans Helebaut Account Supervisor: Barbara van Duffel/Isabelle Hankard/Martine Vandenbosh Advertiser's Supervisor: Vincent Crabbe/Caroline Fobe
Synopsis:
A young man is using his mobile phone in a rather uncomfortable situation. Instead of screaming for help fast and loud, he begins to explain the whole story of how he got in this situation. Because it's so cheap to call, he doesn't have to hurry.
Talk more for less.
Proximus, Mobile Provider.
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Category: Corporate Image
Title: GIMME THE BALL
Advertiser: ADIDAS INTERNATIONAL
Product or Service: SPORTSWEAR
Advertising Agency 180 AMSTERDAM
Country: THE NETHERLANDS
Creative Director: Andy Fackrell (Executive Creative Director) Copywriter: Andy Fackrell/Ben Abramowitz Art Director: Dario Nucci Agency Producer: Peter Cline (Executive Producer)/Cedric Gairard (Producer)
Production Company, City: MJZ , London
Country: UNITED KINGDOM Director: Fredrik Bond Producer: Debbie Turner (Executive Producer)/Suza Horvat (Line Producer) D.O.P/Lighting Cameraman: Ben Seresin Editor: Rick Russell-Final Cut/London Music: “Sabre Dance” by Aram Llэich Khachaturian Sound/Design Arrangement: Alex Joseph-Sounddeluxe/London Account Supervisor: Dan Gibson/Stephanie Kafoury Advertiser's Supervisor: Uli Becker/Arthur Hold/Martina Jahrbacher
Synopsis:
A teenage couple witnesses the unfolding drama, as a growing mass of adidas footballers
(including Defoe, Cisse, Trezeguet, Robben and others) try to keep possession of a single football, while real and supernatural adversaries attempt to rob them of it.
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Category: Corporate Image
Title: IMPROVISATION
Advertiser: ADIDAS
Product or Service: SPORTSWEAR
Advertising Agency, City:TBWA\CHIAT\DAY, San Francisco
Country: USA
Creative Director: Chuck McBride Copywriter: Scott Duchon/Joe Rose Art Director: Geoff Edwards/Brandon Mugar/Marco Worsham Agency Producer: Jennifer Golub
Production Company, City: RSA USA, New York
Country: USA Director: Jake Scott Producer: Jules Daly/Fran McGivern (Executive Producer) D.O.P/Lighting Cameraman: Chris Soos Editor: Kirk Baxtor Sound/Design Arrangement: Marshall Grupp
Synopsis:
A basketball court comes to life proving to be the ultimate opponent.
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Category: Corporate Image
Title: TENNIS INSTRUCTOR
Advertiser: NIKE
Product or Service: NIKE
Advertising Agency, City:WIEDEN+KENNEDY, Portland
Country: USA
Creative Director: Hal Curtis/Mike Byrne Copywriter: Alberto Ponte Art Director: Bill Karow Agency Producer: Andrew Loevenguth
Production Company, City: GORGEOUS ENTERPRISES, London
Country: UNITED KINGDOM Director: Chris Palmer Producer: Rupert Smythe D.O.P/Lighting Cameraman: Ben Seresin Editor: Haines Hall
Synopsis:
A group of girls are enjoying their tennis lesson with their gorgeous instructor and eager to please him. But the instructor is more then a little surprised when all the girls turn into SerenaWilliams, the tennis Joro.Nike – you’re faster than you think.
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Category: Corporate Image
Title: MADE TO PERFECTION
Advertiser: ADIDAS
Product or Service: FOOTWEAR
Advertising Agency, City:TBWA\CHIAT\DAY, San Francisco
Country: USA
Creative Director: Chuck McBride/Geoff Edwards/Scott Duchon/John Patroulis Copywriter: Scott Duchon/John Patroulis Art Director: Geoff Edwards Agency Producer: Jennifer Golub (Exec. Prod)/Andrea Bustabade (Asst. Producer)
Production Company, City: OMAHA PICTURES, Santa Monica
Country: USA Director: Rupert Sanders D.O.P/Lighting Cameraman: Jess Hall Editor: Neil Smith Account Supervisor: Mike Zlatoper
Synopsis:
'Made to Perfection' is an announcement to the world that Adidas endorses the three best basketball players on the planet. The spot suggests that these players are so special, that they must have been designed by a higher power, and created specifically to raise the game of basketball.
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Category: Public Health & Safety
Title: VOICE
Advertiser: AMERICAN LEGACY FOUNDATION
Product or Service: ANTI-SMOKING
Advertising Agency, City:ARNOLD WORLDWIDE, Boston
Country: USA
2nd Advertising Agency, City: CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Creative Director: Ron Lawner/Pete Favat/Alex Bogusky/John Kearse/Tom Adams Copywriter: Jackie Hathiramani Art Director: Tricia Ting Agency Producer: Carron Pedonti
Production Company, City: REDTREE PRODUCTIONS, Boston
Country: USA Director: Christian Hoagland Producer: Jeff Trenner Editor: Tom Scherma Sound/Design Arrangement: Ohm
Synopsis:
Framing the back of the set is a 9-ft tall reproduction of a tobacco ad with a picture of a
beautiful, strong woman next to the headline, “Find your voice.” A middle-aged woman who’s
had her larynx removed says, “is this the voice you wanted me to find?”
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Category: Public Health & Safety
Title: MARIE
Advertiser: INPES
Product or Service: PASSIVE SMOKING AWARENESS
Advertising Agency, City:FCB PARIS, Clichy
Country: FRANCE
Creative Director: Thomas Stern Copywriter: Dominique Marchand Art Director: Jean-Michel Alirol Agency Producer: Suzanne Hormain
Production Company, City: @radical.media, Paris
Country: FRANCE Director: Les Elvis Account Supervisor: Guillaume Pannaud/Luc Bourgery Advertiser's Supervisor: Anne Ramon/Aurйlie Martzel/Antoine L'Huilier
Synopsis:
Several views of a house. All the rooms are full of cigarettes. Voice over specifies the number of cigarettes smoked by Marie in each room before discovering that Marie is just a 7 year old little girl.
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Category: Public Health & Safety
Title: LUCKY
Advertiser: DFT
Product or Service: ROAD SAFETY
Advertising Agency, City:ABBOTT MEAD VICKERS.BBDO, London
Country: UNITED KINGDOM
Creative Director: Paul Belfor/Nigel Roberts Copywriter: Mary Wear Art Director: Andy Mckay Agency Producer: Trish Russell
Production Company, City: ACADEMY FILMS, London
Country: UNITED KINGDOM Director: Walter Stern Producer: Laura Kaufman D.O.P/Lighting Cameraman: Alex Barber Editor: Mary Wear/Andy Mckay (Creative Editors) Music: Mark Revell Account Supervisor: Vikki O'Connor/Olivia Browne/Lindsay Prajza Advertiser's Supervisor: Jo Rushton
Synopsis:
A powerful road safety message given through the words of a young girl. If we hit her at 40mph there is an 80% chance se will die, but if we are driving at 30mph and run into her there is an 80% chance she will live.
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Category: Public Awareness Messages
Title: BUNSO
Advertiser: UNITED NATIONS CHILDREN'S FUND (UNICEF) / CONSUELO FOUNDATION
Product or Service: JUVENILE JUSTICE LAW REFORM
Advertising Agency, City:BBDO GUERRERO ORTEGA, Makati City
Country: THE PHILIPPINES
Creative Director: David Guerrero Copywriter: David Guerrero Art Director: David Ferrer Agency Producer: Jeng Floresca
Production Company, City: DITSI CAROLINO, Quezon City
Country: THE PHILIPPINES Director: Ditsi Carolino Editor: Adrian Tecson
Synopsis:
To stress the call for support for the passage of the Juvenile Justice Law, this spot shows a minor detainee giving a walking tour through their jail quarters. It describes how the minors struggle to co-exist with adult detainees in a crowded jail.
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Category: Fundraising & Appeals
Title: BARCODE CAGE
Advertiser: INTERNATIONAL FUND FOR ANIMAL WELFARE
Product or Service: ANIMAL WELFARE
Advertising Agency, City:SPRINGER & JACOBY WERBUNG, Hamburg
Country: GERMANY
Creative Director: Dirk Haeusermann/Matthias Harbeck Copywriter: Christiane Rein Art Director: Birgit Hogrefe
Production Company, City: SPRINGER & JACOBY WERBUNG, Hamburg
Country: GERMANY D.O.P/Lighting Cameraman: Ulrich Nebelsiek Editor: Stephan Bandermann Account Supervisor: Josefine Hдrle Advertiser's Supervisor: Ulrich Schnapauff
Synopsis:
The image of wild animals in their natural environment “caged“ behind a bar code. With the
application of this key-visual we succeeded in showing the plight of many wild animals suffering
from consumerism and trade.
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Category: Fundraising & Appeals
Title: KITCHEN
Advertiser: ORGAN TRANSPLANTS ASSOCIATION
Product or Service: ORGAN DONATION APPEAL
Advertising Agency, City:DDB BRASIL, Sao Paulo
Country: BRAZIL
Creative Director: Sergio Valente/Pedro Cappeletti Copywriter: Miguel Bemfica Art Director: Mariana Sa Agency Producer: Luiz Filipe Fratino/Gilberto Pires (Gibinha)/Jaqueline Couto
Production Company, City: CARADECAO FILMES, Rio de Janeiro
Country: BRAZIL Director: Rene Sampaio Producer: Cris Amorim D.O.P/Lighting Cameraman: Jaques Cheuiche Sound/Design Arrangement: Ludwig Van Account Supervisor: Vinicius Reis Advertiser's Supervisor: Dr. Walter Pereira
Synopsis:
A woman is washing dishes in the kitchen. Suddenly a glass starts moving.
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