Cannes Lions 2005 Films Bronze Part 4
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Category: Banking, Investment & Insurance
Title: SURPRISE DINNER
Advertiser: AMERIQUEST MORTGAGE
Product or Service: MORTGAGES
Advertising Agency, City:DDB LOS ANGELES, Venice, Cal.
Country: USA
Creative Director: Mark Monteiro Copywriter: Pat Mckay/Josh Fell Art Director: Feh Tarty/Michael Mittelstaedt Agency Producer: Vanessa Macadam
Production Company, City: MJZ, Los Angeles
Country: USA
Synopsis:
A cat knocks over some sauce while a man prepares a suprise romantic dinner. His girlfriend catches him, knife in hand, holding her red splattered kitty. "Don't judge too quickly. We won't." appears. Then "Ameriquest Mortgage."
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Category: Banking, Investment & Insurance
Title: PARKING METER
Advertiser: AMERIQUEST MORTGAGE
Product or Service: MORTGAGES
Advertising Agency, City:DDB LOS ANGELES, Venice, Cal.
Country: USA
Creative Director: Mark Monteiro Copywriter: Pat Mckay/Josh Fell Art Director: Feh Tarty/Michael Mittelstaedt Agency Producer: Vanessa Macadam
Production Company, City: MJZ, Los Angeles
Country: USA
Synopsis:
A man truly desperate for parking meter change ends up in a porn shop. His less-than-understanding sister-in-law catches him on the way out. "Don't judge too quickly. We won't." comes up. Followed by "Ameriquest Mortgage."
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Category: Banking, Investment & Insurance
Title: MOTHER-IN-LAW
Advertiser: AMERIQUEST MORTGAGE
Product or Service: MORTGAGES
Advertising Agency, City:DDB LOS ANGELES, Venice, Cal.
Country: USA
Production Company, City: MJZ, Los Angeles
Country: USA
Synopsis:
While delivering breakfast syrup, a man mistakes his wife's innocent pillow adjustment for an attempt on his sleeping mother's life. The carpet gets all maple-y. "Don't judge too quickly. We won't." Then "Ameriquest Mortgage."
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Category: Commercial Public Services
Title: BOARDROOM
Advertiser: SCIENCE WORLD
Product or Service: SCIENCE WORLD
Advertising Agency, City:RETHINK, Vancouver
Country: CANADA
Creative Director: Ian Grais/Chris Staples Copywriter: Rob Sweetman Art Director: Rob Tarry Agency Producer: Jacqueline Burgmann
Production Company, City: RADKE FILMS, Toronto
Country: CANADA Director: Michael Downing D.O.P/Lighting Cameraman: John Houtman Editor: Glen Wilson/Jmb Post Production Sound/Design Arrangement: Colin Weinmaster/Wave Productions Account Supervisor: Nadine Wilson
Synopsis:
Open on a man and a woman standing in a boardroom waiting for a meeting to
begin. As their colleagues enter they greet by kissing deeply.
SUPER: Shaking hands spreads more germs than kissing.
LOGO: Science World
SUPER: We can explain.
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Category: Commercial Public Services
Title: GANDHI
Advertiser: TELECOM ITALIA
Product or Service: TELECOMMUNICATION DEVICES
Advertising Agency, City:Y&R ITALIA, Milan
Country: ITALY
Creative Director: Aldo Cernuto/Roberto Pizzigoni Copywriter: Marco Cremona Art Director: Isabella Bernardi Agency Producer: Gabriella Colombo
Production Company, City: COLORADO FILM, Milan
Country: ITALY Director: Spike Lee Producer: Fabrizio Don Vito/Marco Cohen D.O.P/Lighting Cameraman: Tom Siegel Music: Lisa Gerrard/Peter Bourke
Synopsis:
In the late 30s, we see Gandhi giving a speech in front of a modern webcam.
Through the various telecommunication devices, the whole world listens to the message of love.
A writing appears: ‘Imagine the world today if he could have communicated like this.’
Then the logo ‘Telecom Italia’ appears.
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Category: Commercial Public Services
Title: DANCE PARTY
Advertiser: NEXTEL
Product or Service: TELECOMMUNICATIONS
Advertising Agency, City:TBWA\CHIAT\DAY, New York
Country: USA
Creative Director: Gerry Graf Copywriter: Ian Reichenthal Art Director: Scott Vitrone Agency Producer: Nathy Aviram
Production Company, City: HUNGRY MAN, New York
Country: USA Director: Jim Jenkins Editor: Dave Koza Music: Push It (Salt N Pepa) Sound/Design Arrangement: New York/Philip Loeb (Sound Lounge)
Synopsis:
Nextel technology allows three men in an office to quickly finish their work and enjoy an afternoon of dancing.
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Category: Commercial Public Services
Title: SEAN ASTIN
Advertiser: ORANGE
Product or Service: MOBILE NETWORK
Advertising Agency, City:MOTHER, London
Country: UNITED KINGDOM
Creative Director: Mark Waites/Robert Saville Copywriter: Yan Elliott Art Director: Luke Williamson Agency Producer: Hayley Irow
Production Company, City: HUNGRY MAN, New York
Country: USA Director: Bryan Buckley Producer: Kevin Byrne D.O.P/Lighting Cameraman: Adam Beckman Editor: Andrewa Macarthur (Peep Show)
Synopsis:
Once again we see independent film projects destroyed before the Orange Film Funding Board who unknowingly, shatter the hard work of independent film makers in favour of the ultimate in product placement. Sean Astin, Verne Troyer and Patrick Swayze are the latest to fall under the incompetence of the board.
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Category: Commercial Public Services
Title: VERNE TROYER
Advertiser: ORANGE
Product or Service: MOBILE NETWORK
Advertising Agency, City:MOTHER, London
Country: UNITED KINGDOM
Creative Director: Mark Waites/Robert Saville Copywriter: Yan Elliott Art Director: Luke Williamson Agency Producer: Hayley Irow
Production Company, City: HUNGRY MAN, New York
Country: USA Director: Bryan Buckley Producer: Kevin Byrne D.O.P/Lighting Cameraman: Adam Beckman Editor: Andrewa Macarthur (Peep Show)
Synopsis:
Once again we see independent film projects destroyed before the Orange Film Funding Board who unknowingly, shatter the hard work of independent film makers in favour of the ultimate in product placement. Sean Astin, Verne Troyer and Patrick Swayze are the latest to fall under the incompetence of the board.
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Category: Commercial Public Services
Title: PATRICK SWAYZE
Advertiser: ORANGE
Product or Service: MOBILE NETWORK
Advertising Agency, City:MOTHER, London
Country: UNITED KINGDOM
Creative Director: Mark Waites/Robert Saville Copywriter: Yan Elliott Art Director: Luke Williamson Agency Producer: Hayley Irow
Production Company, City: HUNGRY MAN, New York
Country: USA Director: Bryan Buckley Producer: Kevin Byrne D.O.P/Lighting Cameraman: Adam Beckman Editor: Andrewa Macarthur (Peep Show)
Synopsis:
Once again we see independent film projects destroyed before the Orange Film Funding Board who unknowingly, shatter the hard work of independent film makers in favour of the ultimate in product placement. Sean Astin, Verne Troyer and Patrick Swayze are the latest to fall under the incompetence of the board.
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Category: Internet Service Providers
Title: FOOT
Advertiser: CEGETEL
Product or Service: ADSL INTERNET
Advertising Agency, City:SCHER LAFARGE, Clichy
Country: FRANCE
Creative Director: Gilbert Scher Copywriter: Jody Bouthillier And Mathieu Sechet Art Director: Mathieu Sechet And Jody Bouthillier
Production Company, City: LOUKA FILMS, Marseille
Country: FRANCE Producer: Yves Sarron D.O.P/Lighting Cameraman: Stuart Douglas Advertiser's Supervisor: Christophe Lafarge
Synopsis:
A REAL FOOTBALL GAME IN SLOW MOTION: PLAYERS RUN AND ACT EXTREMELY SLOWLY,
THE REFEREE POINTS FAULTS OUT, MEANWHILE A SPEAKER WHO SEEMS TO BE TIRED MAKES SLOW
COMMENTS. EVERYBODY SEEMS TO NEED MORE SPEED.
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Category: Internet Service Providers
Title: CHASE
Advertiser: CEGETEL
Product or Service: ADSL INTERNET
Advertising Agency, City:SCHER LAFARGE, Clichy
Country: FRANCE
Creative Director: Gilbert Scher Copywriter: Jody Bouthillier And Mathieu Sechet Art Director: Mathieu Sechet And Jody Bouthillier
Production Company, City: 1/33 PRODUCTIONS, Paris
Country: FRANCE Producer: Richard Jacobs D.O.P/Lighting Cameraman: Niel Harris Account Supervisor: Christophe Lafarge Advertiser's Supervisor: Isabelle Patard
Synopsis:
TWO COPS IN THEIR CAR ARE CHASING AFTER A THIEF LIKE IN A REAL AMERICAN POLICE MOVIE,
EXCEPT THAT THE ACTION IS VERY SLOW.
EVERYONE SEEMS TO NEED MORE SPEED.
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Category: Internet Service Providers
Title: WESTERN
Advertiser: CEGETEL
Product or Service: ADSL INTERNET
Advertising Agency, City:SCHER LAFARGE, Clichy
Country: FRANCE
Creative Director: Gilbert Scher Copywriter: Jody Bouthillier And Mathieu Sechet Art Director: Mathieu Sechet And Jody Bouthillier
Production Company, City: BANDITS, Suresnes
Country: FRANCE Producer: Philippe Dupuy Mondel D.O.P/Lighting Cameraman: Pedro Romanhyi Advertiser's Supervisor: Christophe Lafarge
Synopsis:
A NEW KIND OF WESTERN : A POSSE IS BEING ATTACKED BY INDIANS BUT THE ACTION IS VERY
SLOW. WHY IS EVERYTHING GOING SO SLOW ? BECAUSE THE INDIANS ARE NOT RIDING HORSES BUT PONIES! AND THE LIGHT CAVALRY IS RIDING PONIES AS WELL.
EVERYBODY SEEMS TO NEED MORE SPEED.
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Category: Corporate Image
Title: CARRY
Advertiser: ADIDAS
Product or Service: FOOTWEAR
Advertising Agency, City:TBWA\CHIAT\DAY, San Francisco
Country: USA
Creative Director: Chuck McBride Copywriter: Scott Duchon Art Director: Geoff Edwards Agency Producer: Jennifer Golub (Exec Producer)/Andrea Bustabade(Asst. Producer)
Production Company, City: BISCUIT FILMWORKS, Los Angeles
Country: USA Director: Noam Murro D.O.P/Lighting Cameraman: Barry Peterson Editor: Avi Oron Music: Etta James (He's Got The Whole World In His Hands) Account Supervisor: Doug Sweeny
Synopsis:
There’s no denying that Kevin Garnett is the consummate leader. He is the type of person and
basketball player that can “put people on his back” to overcome anything. “Carry” plays this out
in a literal fashion, showing how the NBA’s reigning MVP carries his family, friends, and
teammates.
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Category: Corporate Image
Title: SCARY HOUSE
Advertiser: NIKE
Product or Service: NIKE FOOTWEAR
Advertising Agency, City:WIEDEN+KENNEDY, Portland
Country: USA
Creative Director: Hal Curtis/Mike Byrne Copywriter: Alberto Ponte Art Director: Bill Karow Agency Producer: Ben Grylewicz/Andrew Loevenguth
Production Company, City: PARTIZAN, Los Angeles
Country: USA Director: Traktor Producer: Traktor D.O.P/Lighting Cameraman: Ben Sersin Editor: Haines Hall Music: David A Logan Sound/Design Arrangement: David Hodge
Synopsis:
A little girl finally musters up the nerve to ring the doorbell of the scary house at the end of the
street. When frightened she runs away by getting in the mindset of the fastest woman in the
world; Marion Jones. It's a race against fear through the backstreets of Savannah.
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Category: Public Health & Safety
Title: REVERSE
Advertiser: FORUM CRISALIDE
Product or Service: BULIMIA PREVENTION
Advertising Agency, City:LEO BURNETT ITALIA, Milan
Country: ITALY
Creative Director: Enrico Dorizza/Sergio Rodriguez Copywriter: Francesco Bozza Art Director: Alessandro Antonini Agency Producer: Andrea Cecchi
Production Company, City: MOTHER FILM COMPANY, Milan
Country: ITALY Director: Alessandra Pescetta Producer: Debora Magnavacca D.O.P/Lighting Cameraman: Max Gatti Editor: Roberto Maltagliati Music: Gabriel Faurй Sound/Design Arrangement: Paolo Re Account Supervisor: Romeo Repetto Advertiser's Supervisor: Piero Billari
Synopsis:
A girl seems to be eating. In fact the scene is shot in reverse, food is coming out of her mouth. It
is a metaphor of bulimia. Talking about it is the only way to make things go in the right
direction.
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Category: Public Awareness Messages
Title: HUGGING
Advertiser: ALS SOCIETY OF CANADA
Product or Service: ALS AWARENESS
Advertising Agency, City:BBDO CANADA, Toronto
Country: CANADA
Creative Director: Jack Neary/Ian MacKellar Copywriter: Ian MacKellar Art Director: Christina Yu Agency Producer: Matt Minor/Margaret John
Production Company, City: REGINALD PIKE, Toronto
Country: CANADA Director: Yael Staav Producer: Jen Walker/Tom Evelyn D.O.P/Lighting Cameraman: Tico Poulakakis Editor: Alison Gordan Account Supervisor: Stephanie Nerlich/Meghan Cheesbrough
Synopsis:
ALS is a disease that takes away all voluntary muscle movement. We follow a man as he tries to hug everything in sight. We ask the question: what would be the one thing you’d want to do while you
still could?
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Category: Public Awareness Messages
Title: FAT BOYS
Advertiser: AMERICAN LEGACY FOUNDATION
Product or Service: ANTI-SMOKING
Advertising Agency, City:CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Creative Director: Ron Lawner (CCO)/Pete Favat/Alex Bogusky (ECD)/John Kearse/Tom Adams (CD) Copywriter: Dustin Ballard/Will Chambliss Art Director: Jason Ambrose/Rob Kottkamp/Chris Bakay Agency Producer: David Rolfe/Rupert Samuel (EAP)/Corey Bartha (AP)
Production Company, City: MOXIE PICTURES, Hollywood
Country: USA Director: Martin Granger Producer: Tony Cantale Editor: Jun Diaz Sound/Design Arrangement: David Yazbek (Composer/Arranger)
Synopsis:
When the idea of targeting inner-city blacks is brought up, a few tobacco employees share some
pretty wack ideas.
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Category: Public Awareness Messages
Title: GUMBALLS
Advertiser: AMERICAN LEGACY FOUNDATION
Product or Service: ANTI-SMOKING
Advertising Agency, City:CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Creative Director: Ron Lawner (CCO)/Pete Favat/Alex Bogusky (ECD)/John Kearse/Tom Adams (CD) Copywriter: Dustin Ballard/Chris Chambliss Art Director: Jason Ambrose/Rob Kottkamp/Chris Bakay Agency Producer: David Rolfe/Rupert Samuel (EAP)/Corey Bartha (AP)
Production Company, City: MOXIE PICTURES, Hollywood
Country: USA Director: Martin Granger Producer: Tony Cantale Editor: Jun Diaz Sound/Design Arrangement: David Yazbek (Composer/Arranger)
Synopsis:
During a marketing brainstorming session, a tobacco employee comes up with a sugary sweet way
to recruit younger tobacco chewers.
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Category: Public Awareness Messages
Title: DECAL CONSCIOUS
Advertiser: AMERICAN LEGACY FOUNDATION
Product or Service: ANTI-SMOKING
Advertising Agency, City:CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Creative Director: Ron Lawner (CCO)/Pete Favat/Alex Bogusky (ECD)/John Kearse/Tom Adams (CD) Copywriter: Will Chambliss/Dustin Ballard Art Director: Rob Kottkamp/Chris Bakay/Jason Ambrose Agency Producer: David Rolfe/Rupert Samuel (EAP)/Corey Bartha (Ap)
Production Company, City: MOXIE PICTURES, Hollywood
Country: USA Director: Martin Granger Producer: Tony Cantale Editor: Mackenzie Cutler (Editorial Company)/Jun Diaz (Editor) Music: David Yazbek (Composer/Arranger)
Synopsis:
A younger tobacco employee comes up with a rather sticky solution to how they can reach “the
youth of this day.”
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Category: Fundraising & Appeals
Title: WE GAVE BLOOD
Advertiser: AUSTRALIAN RED CROSS BLOOD SERVICE
Product or Service: BLOOD DONATION APPEAL
Advertising Agency, City:BMF ADVERTISING, Sydney
Country: AUSTRALIA
Creative Director: Warren Brown Copywriter: Andrew Petch Art Director: Andrew Ostrom Agency Producer: Mandy Payne
Production Company, City: CARAVAN PICTURES, Sydney
Country: AUSTRALIA Director: Ben Lawrence Producer: Emma Lawrence D.O.P/Lighting Cameraman: Anna Howard Editor: Stuart Morley (frame Set/Match) Music: Russell Thornton Sound/Design Arrangement: Sound Reservoir Account Supervisor: Melissa Chew Advertiser's Supervisor: Kate O'Reilly
Synopsis:
Australia requires 20,000 blood donations each week. An unconventional approach was taken,
the agency team and film crew rolled up their sleeves and were filmed actually donating blood.
This highlighted the urgent need for donations and made people aware that they should be
prepared to do the same.
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