Победители в категории Best Use of Media

F-1 Best use of Television

Silver

End titles
Adell Taivas Ogilvy
Lithuania

F-3 Best use of Print Media

Gold

Blind-friendly ATM
VACULIK ADVERTISING
Slovakia

F-4 Best use of Outdoor Media (posters, stands, pillars, signboards, neon signs, pneumatic constructions, decorations, transport)

Silver

Pancakes tower
Great
Russia

Decibel stops
BOX
Lithuania

F-5 Best use of Indoor Media (posters, stands, pillars, signboards, neon signs, decorations)

Gold

Retro-POS

Retro-POS
Wiktor Leo Burnett
Slovakia

PhotoSHOOTING

PhotoSHOOTING
Leo Burnett Moscow
Russia

F-6 Best use of Internet

Silver

F**K TREE
Starcom Sweden / Le Bureau
Sweden

Vilnius 2015
Gaumina
Lithuania

Gold

Birds on Twitter

Birds on Twitter
A/S Cits Medijs
Latvia

F-7 Best use of Media Mix

Silver

PIGEONS SHOT CRACOW
TBWA
Poland

Gold, Grand Prix

KAIZERS ORCHESTRA NEW SINGLE HEART BREAKER

KAIZERS ORCHESTRA NEW SINGLE HEART BREAKER
Starcom Norway / Anorak / Haaland, Eidsvag & Strom
Norway

Silver

Nightingales are back

Nightingales are back
Starcom Norway / Anorak / Haaland, Eidsvag & Strom
Norway

F-8 Best use of Guerilla Marketing (Legal Graffiti/Murals, Word of Mouth/Buzz), Product Placement, Street Teams

Making Germany 'saferererer'!
PHD Germany
Germany

wash me

Wash me!
TDI Group
Belarus

Ice Man
Saatchi&Saatchi Ukraine
Ukraine

F-9 Best use of Sponsorship, Event/Nightlife Marketing

Tour De France with Evian
Optimum Media OMD Group
Russia

Gold

Lucky Puck

Lucky Puck
Wiktor Leo Burnett
Slovakia

14.06.2011

Фестиваль Golden Hammer организован Латвийской организацией Рекламы. Впервые он прошел в 1994 году, а в 1999-м фестиваль получил статус международного. В этом году Golden Hammer состоялся в тринадцатый раз. Во время него известные профессионалы рекламной индустрии провели несколько семинаров, а жюри выбрало лучшие работы. Они оценивались в номинациях: TV, Print, Radio Ads, Outdoor posters, Interactive media, Best use of media, Art direction, Advertising campaigns, Direct marketing.